Mike Herrick

Recent content by this author:

  • What Brands Can Expect With Sports TV Back

    Blogs   September 1, 2020  

    The COVID-19 crisis has made clear how we as a society rely on entertainment to enjoy ourselves. In other words, we’ve been dearly missing our movie theaters, our crowded concert halls, and — especially when it comes to marketing — our live sports. Here are a few technology-driven developments marketers can expect to see when tuning into games tonight and in the weeks ahead.

  • 4 Tips for Improving Digital Media's Customer Experience

    Blogs   April 9, 2019  

    Mike Herrick of Urban Airship shares his strategies for keeping customers invested in digital media.