Andrew Eitelbach

What marketers need to know this week: Brands are boycotting YouTube, KFC has hired RoboCop, and three others news items from the past week.

What marketers should know this week: Zuckerberg goes to Washington, Mariah Carey goes to a hostel, and more.

What marketers should know this week: The role of CMO is not as diverse as it should be, Harry’s helps make a powerful statement about suicide prevention, Shake Shack gets a shout out, and more.

What marketers need to know this week: Reddit is adding native advertising to its apps, GM is testing a peer-to-peer car renting app, and more.

What marketers need to know this week: #SeeHer takes over the Winter Olympics, Unilever makes a stand for brand safety, and more.

What marketers should know this week: A triumvirate of U.S. businesses could shake up the health care industry, SodaStream releases a recruitment campaign, and more.

What marketers need to know this week: Gal Gadot wins the second annual #SeeHer Award, YouTube makes new efforts to ensure brand safety, and more.

What marketers need to know this week: The ANA is acquiring WOMMA, a new study on ad fraud shows major losses for publishers and advertisers, and more.

What marketers need to know this week: Disney makes a major purchase, trends in marketing and advertising employment, the FCC votes on net neutrality, and more.

Erica Farber, president and CEO of the RAB, discusses change, the radio landscape, and more.

What marketers need to know this week: Patagonia sues the president, the ANA names the 2017 word of the year, Budweiser is going electric, and more.