Susan Kantor
Recent content by this author:
-
The Media Buying Risks and Safeguards Every Marketer Should Know
Industry Insights February 1, 2022In 2022, U.S. marketers are expected to spend nearly $240 billion on digital advertising, up 57 percent since 2020. At the same time, a recent survey showed that 76 percent of advertising executives are dissatisfied with the level of transparency in the digital supply chain.
view