Brian Rappaport
Recent content by this author:
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5 OOH Myths Marketers Should Stop Buying Into
Industry Insights November 3, 2022Want a true sign of the channel’s recovery? OOH advertising revenue increased 28.9 percent in the second quarter of 2022 compared to the previous year, accounting for $2.62 billion – nearly equivalent to pre-pandemic highs when Q2 2019 OOH revenues totaled a record-breaking $2.69 billion.
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