Regulatory Rumblings Archive

February 2015

New Internet Regulation Rules Hold Great Significance for Advertisers

Posted: Feb 27, 2015 12:00am ET

Yesterday’s approval by the Federal Communications Commission of new internet rules is a landmark change in the internet regulatory landscape.


Digital Advertising Alliance Launches Valuable Tools to Protect Consumers’ Privacy

Posted: Feb 25, 2015 12:00am ET

The Digital Advertising Alliance (DAA) today launched two new mobile tools for consumers – "AppChoices" and the "DAA Consumer Choice Page for Mobile Web."


Narrow Window for Tax Reform is Cause for Urgency

Posted: Feb 19, 2015 12:00am ET

House Ways & Means Committee Chairman Paul Ryan (WI-1) has set an ultimatum for tax reform in 2015 – either a tax rewrite is done by this summer or not at all.


Big Data, Differential Pricing, and Advertising

Posted: Feb 18, 2015 12:00am ET

On February 6, the White House Council of Economic Advisors released an important report entitled “Big Data and Differential Pricing.”


Online Piracy – The Advertising Industry Fights to Protect Consumers

Posted: Feb 10, 2015 10:00am ET

With the strong support of the Association of National Advertisers, the Trustworthy Accountability Group (TAG) announced this morning the advertising industry’s newest campaign initiative, the Brand Integrity Program Against Piracy.


How Will New Net Neutrality Rules Impact Advertisers?

Posted: Feb 6, 2015 12:00am ET

The media is riveted on the news that, for the third time, the Federal Communications Commission (FCC) is poised to adopt net neutrality rules (its two previous efforts were overturned by the courts).


Forget Football: Everyone is Talking about Their Favorite Super Bowl Ads

Posted: Feb 3, 2015 12:00am ET

Good, bad or sad – this year’s slate of Super Bowl ads definitely got the attention of consumers and viewers nationwide.


During Super Bowl, All Eyes are on Football and Advertising

Posted: Feb 2, 2015 12:00am ET

The Super Bowl is the one time of year when advertising truly dominates the news headlines and people spend a good deal of time talking about the best and most controversial ads.