Marketing Maestros

American Eagle's Head of Digital on How the Brand Is Disrupting Retail

Posted: Feb 5, 2018 3:00pm ET BY Meghan Medlock

Kristen D'Arcy, head of performance digital marketing and media at American Eagle Outfitters, discusses how her brand is digitally disrupting the retail landscape and its recent "Ride with Pride" campaign.

READ MORE

Five Things Millennials Want from a Marketing Career

Posted: Feb 1, 2018 12:30pm ET BY Elliot Lum

AEF's Elliot Lum shares insights from millennial marketers on why they have embraced their marketing careers.

READ MORE

A Conversation with the Agency Veteran Who is Leading Land O’Lakes to Record Growth

Posted: Jan 22, 2018 10:00am ET BY Ryan Dinger

Tim Scott, CMO of Land O’Lakes, opens up about overcoming challenges, keeping a venerable brand fresh, and his brand lives its purpose.

READ MORE

A Recipe for Innovation: The Key Ingredient is Culture

Posted: Jan 19, 2018 10:00am ET BY Barbara Martin Coppola

At Grubhub, the key to staying innovative is in its culture.

READ MORE

Gal Gadot Receives Second #SeeHer Award

Posted: Jan 16, 2018 10:00am ET BY Urey Onuoha

At the 2018 Critics’ Choice Award, actress Gal Gadot won the second annual #SeeHer award for her work promoting gender equality.

READ MORE

The Keys to Agile Marketing

Posted: Jan 11, 2018 11:30am ET BY Kieran Hannon

Kieran Hannon shares how Belkin's marketing organization has changed in his time as CMO, increasing the focus on customer centricity while remaining nimble and innovative.

READ MORE

A Q&A with the Former Accountant Who Launched a Global Brand and Turned an Industry on its Head

Posted: Jan 9, 2018 2:00pm ET BY Ryan Dinger

Sarah Kauss, founder and CEO of S'well, shares her secret to success and her thoughts on what brands need to do to be successful.

READ MORE

Expect In-House Agency Trend to Continue

Posted: Jan 4, 2018 1:00pm ET BY Bill Duggan

ANA's Bill Duggan looks at the growth of in-house agencies in the advertising industry.

READ MORE

12 White Papers from ANA Committees for Your Holiday Stocking

Posted: Dec 21, 2017 10:00am ET BY Bill Duggan

2017 has been a busy year for ANA committees. Here's a look at some of the research that originated from these groups this year.

READ MORE

The State of Programmatic Media Buying: New ANA Research

Posted: Dec 19, 2017 10:00am ET BY Bill Duggan

ANA's Bill Duggan shares key findings from a new ANA whitepaper on the state of programmatic media buying.

READ MORE