Marketing Maestros

Farewell to 4A's TV Production Cost Survey

Posted: Jan 29, 2014 10:00am ET BY Bill Duggan

Following the announcement that the 4A's will no longer publish their "Television Production Cost Survey," ANA's Bill Duggan reflects on the changing state of advertisements and advertising platforms.


What I Learned in London at the WFA Sourcing Forum

Posted: Jan 27, 2014 12:00pm ET BY Bill Duggan

ANA's Bill Duggan shares some key takeaways from the WFA Sourcing Forum in London


Attend Super Bowl Gospel Celebration – January 31 in NYC

Posted: Jan 24, 2014 10:00am ET BY Bill Duggan

ANA's Bill Duggan promotes the Super Bowl Gospel celebration in NYC, Jan. 31 whose fundraiser proceeds will go to ANA member St. Jude Children's Research Hospital.


CES Highlights

Posted: Jan 13, 2014 11:00am ET BY Bill Duggan

ANA's Bill Duggan shares highlights from the 2014 CES in Las Vegas. Of particular note were wearable technology, curved TVs and phones, 4K television, and connected homes and cars.


The Connected Home at CES

Posted: Jan 10, 2014 2:00pm ET BY Bill Duggan

In his first blog of 2014, ANA's Bill Duggan explains the idea of the "connected home" as presented to a panel at Scripps Pavilion at CES


Being Ready to Be Ready

Posted: Jan 2, 2014 12:00pm ET BY Andrew Eitelbach

In his first blog post of the year, the ANA's Andrew Eitelbach highlights the importance of being prepared and a few snapshots of the 2013 ANA Real-Time Marketing Conference.