Top Tweets from the ANA Digital & Social Media Conference

July 23, 2013

By Marni Gordon, SVP of committees and conferences, ANA

I learned so much at the 2013 ANA Digital & Social Media Conference and wanted to share some of my favorite tweets:

 @adriandparker:  Adidas has merged the Brand Manager and Digital Manager role into 1 marketing position. Digital is everyone's job 

@robj76: @adrianparker puts his marriage through ROI sales funnel from awareness to commitment - very entertaining  #ANADigSoc

@ItsRaVaughn: Had so much fun performing @ #ANADigSoc tonight! They welcomed me with open arms and made me feel at home! Glad I could share my story!

@shivsingh  Looking forward to an inspiring morning and having an opportunity to catch up with some peers and friends

@yyAndrewkn:  Worth repeating: In #business, it takes 3 positive interactions to balance 1 negative cust experience. #ANAdigsoc #socialbiz #CustServ

@ANAMarketers:  Taco Bell's Lieberman: We make sure Live Mas is not a tagline, it's core to how we engage our fans.#ANADigSoc

@jaredmelzer  @ANAMarketers MasterCard's Badian: getting consumers to endorse your brand in the social space is what we're after. #ANADigSoc

@kaydeebird:  Most credible spokesperson is your employee and most credible salesperson is your customer. Stop chasing influencers. #ANADigSoc @jaffejuice

@billduggan:  @MichaelDonnelly spoke of the importance of "partners" rather than "vendors." I agree. Vendors sell hot dogs at the ballpark. #ANADigSoc

@ChaseMcMichael: 300K employeesnow on #OneHP, in just 6 months that's impressive @HP's Chris Curtin #ANADigSoc

If you would like to read more, check out this blog on key highlights from the conference.

The 2014 ANA Digital & Social Media Conference will be July 13-15th in Dana Point, CA!  Register early and I look forward to seeing you there!!!!


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