Acting FTC Chair Ohlhausen Understands Advertising

January 26, 2017

Maureen Ohlhausen has been named the Acting Chairman of the Federal Trade Commission (FTC) by President Trump. We welcome the appointment of Acting Chairman Ohlhausen, who has been serving as a Commissioner at the agency, to this significant post. We know she will continue to have a strong influence on the future of the FTC and on the advertising community. Acting Chairman Ohlhausen has consistently demonstrated her broad knowledge of various advertising issues, and she has been supportive of advertising as a financial foundation for the online and media marketplace. Having held key leadership positions with the FTC in its General Counsel’s office, as the Director of the FTC Policy Planning office, and in the private sector before becoming a Commissioner, Acting Chairman Ohlhausen has an extraordinarily deep background on the issues facing the FTC and the business community.

Acting Chairman Ohlhausen has consistently spoken out in support of the FTC having the lead in overseeing federal privacy matters, and ANA is also very supportive of this point of view.

We have actively worked with the FTC on a wide range of issues in the past several years. These include online privacy, data security, the Internet of Things, cross-device tracking, and many others. We intend to continue this very useful dialog. In this regard, Acting Chairman Ohlhausen has consistently lauded and supported the efforts of the Digital Advertising Alliance (DAA) industry self-regulatory program and other efforts of the ANA and the ad community to protect consumer privacy while enabling the online marketplace to continue to grow and thrive.

We are also very pleased that Acting Chairman Ohlhausen will be a keynote speaker at our 2017 Advertising Law & Public Policy Conference, March 28-29 in Washington, D.C. We look forward to continuing to work with Acting Chairman Ohlhausen, her office, and the rest of the Commission on privacy, data security, and numerous other key advertising concerns.

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