B2 Awards
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Galderma "Train the Trainer" Event
B2 Awards June 6, 2018Galderma delivered a medical professional training program that broke the mold.
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George P. Johnson Experience Marketing
B2 Awards June 6, 2018George P. Johnson used its strategic, creative, and digital abilities to create game-changing engagements for brands.
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GES Rebranding
B2 Awards June 6, 2018GES adopted a new, simplified brand architecture that integrated its acquisitions, sub-brands, and offerings into one global brand that encouraged cross-selling.
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Go the Extra Mile
B2 Awards June 6, 2018Informed by consumer and product research, MOOG Chassis Parts focused its ad campaign on its products’ durability.
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Grant Thornton and the National Center for the Middle Market
B2 Awards June 6, 2018Grant Thornton’s campaign goal aimed to increase its brand exposure and familiarity to middle market decision makers.
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gyro "Group. Mind. Set." White Paper
B2 Awards June 6, 2018To generate leads and promote brand awareness, gyro created a white paper on how groups make purchase decisions.
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Hartford Funds Human-Centric Insights Magazine
B2 Awards June 6, 2018Hartford Funds launched a human-centric investing campaign to drive awareness with financial advisors and provide them with the insights and tools needed to understand the emotional component of investing.
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Hill’s Pet Nutrition at North America Veterinary Conference 2017
B2 Awards June 6, 2018Hill's Pet Nutrition engaged and educated conference attendees with a booth experience that it enhanced with VR and other digital technologies.
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Hiscox "The End"
B2 Awards June 6, 2018Hiscox celebrated the bravery of businesses with a marketing campaign that struck a parallel between their own courage and the courage of independent filmmakers.
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Hiscox I'mpossible Print Campaign
B2 Awards June 6, 2018Hiscox created its campaign, “I’mpossible,” to promote positivity and foster relevancy and authentic connection for independent workers and business owners.
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Homegrown Cotton Website
B2 Awards June 6, 2018Homegrown Cotton collaborated with PJA to develop its brand, aesthetic, and online presence that resulted in an exclusive distribution partnership with Bed, Bath & Beyond.
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Hope Is Medicine
B2 Awards June 6, 2018Make-A-Wish brought forward the idea that hope can be a turning point in a child’s illness in its campaign, “Hope Is Medicine,” and expanded its reach by shifting its brand perception among the families of seriously ill children.
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IBM at Retail's Big Show (National Retail Federation) 2018
B2 Awards June 6, 2018IBM proved that it’s the partner of choice for brands and retailers by amplifying attendees’ IBM experience through multiple entry points at a National Retail Federation event – before, during, and after the event.
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Incredibly Tough
B2 Awards June 6, 2018Corning Gorilla Glass created “Incredibly Tough,” a campaign that shared the stories of tough Gorilla Glass consumers, elevating the product as a whole and increasing brand awareness and consumer engagement.
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Kintsukuroi
B2 Awards June 6, 2018Bryte, a provider of hospitality insurance, cultivated relationships with boutique hotel owners with premium gifts.
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Launching Amplify: The New Grant Thornton Employee Advocacy Program
B2 Awards June 6, 2018Grant Thornton’s employee advocacy program, Amplify, created more visibility for the company on social media.
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Microsoft Surface Global Demand Generation Engine
B2 Awards June 6, 2018Microsoft established a demand-generation team to vigorously support its sales efforts.
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Mission 2050 FFA Convention
B2 Awards June 6, 2018John Deere created an innovative convention microsite to inspire members of the Future Farmers of America to pledge to its #MISSION2050 cause.
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Oleo Sponge: A Revolution in Oil Spill Cleanup
B2 Awards June 6, 2018Through PR, video content, and social media, Argonne National Laboratory created a pipeline of qualified leads to license its revolutionary new oil spill clean-up technology.
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Optima Healthcare Solutions Expands into New Markets with Bold Rebrand
B2 Awards June 6, 2018Through a successful rebranding initiative, Optima expanded its services and established itself as a bold new player in the health care industry.
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