Unlocking Your Brand’s Growth Potential with Kimberly A. Whitler: CX Committee Meeting
This event is over.
In this special interactive session, you’ll learn about the fastest and least intrusive ways to drive growth for your business - directly from Kimberly A. Whitler, a Frank M. Sands Sr. Associate Professor of Business Administration at the University of Virginia's Darden School of Business.
What’s more, you’ll get a sneak peek into the key lessons from her #1 new book in product management on Amazon, "Positioning for Advantage: Techniques and Strategies to Grow Brand Value."
Presenter:
Kimberly A. Whitler
Frank M. Sands Sr. Associate Professor of Business Administration
University of Virginia's Darden School of Business
Co-Moderator:
Rob Markey
Partner
Bain & Company
AGENDA:
I. WELCOME REMARKS (11:00 am – 11:05 am ET)
II. INTERACTIVE EXERCISE: WHERE DOES GROWTH COME FROM? (11:05 am – 11:30 am ET)
III. ROUNDTABLE DISCUSSION AND KEY TAKEAWAYS (11:30 am – 11:50 pm ET)
IV. MEETING WRAP-UP (11:50 pm – 12:00 pm ET)