Virtual EEC Committee Meeting

Holiday 2023 Hot-Take: Email Innovations, Pivots, Wins and Lessons for 2024 Success

Calling all retail, e-tail and e-commerce brand marketers! After a year of rising interest rates and slower discretionary spending, join us as we unpack BFCM 2023 and take a deep dive into winning email and e-commerce marketing tactics, innovations and pivots. Our brand panel will share strategies and insights learned from BFCM that will carry them through the remainder of 2023’s holiday season plus reveal insights and plans for success in 2024.

Host:

Kelly Haggard
VP, Channel Optimization and Innovation
Synchrony

Moderator:

Scott Cohen
Vice President of Strategy and Marketing
InboxArmy

Panelists:

Brenton Downey
Senior Director, CRM
HelloFresh

Julio Lopez
Senior Director of Strategy, Retail Practice Lead 
Movable Ink




Jennifer Hoth
Former Director of Global Loyalty Marketing and CRM
ASICS Digital

Event details are subject to change.