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Thank You

Thank you to everyone who attended the 2022 ANA Nonprofit Federation Winter Conference, presented by Data Axle!

CFRE Continuing Education Points

Conference participation was applicable for up to 19.00 CFRE International continuing education points. Download the continuing education points tracker here.

Videos and Presentations

All available conference presentations and videos can be viewed and accessed through the Agenda.

Save the Date

Mark your calendars for the 2022 ANA Nonprofit Federation Summer Conference, which you can attend this August 8-10 in Chicago, Ill. or virtually!

About the Conference

February 9–11, 2022 | Washington, D.C. and Virtual

At the 2022 ANA Nonprofit Federation Winter Conference, presented by Data Axle, attendees heard case studies and success stories from experts and industry leaders that offered actionable solutions to the issues and challenges they faced in 2022's challenging and dynamic environment.

The conference brought together fundraising and marketing professionals to exchange innovative ideas and generate creative strategies that help attendees build and strengthen their relationship with their donors.


Relive the conversation at #ANANonprofit

The 2022 ANA Nonprofit Federation Winter Conference in Two Minutes

Relive the best of this year's conference in this brief overview.

Highlighted speakers include:

  • Steve Abrahamson, VP, Direct Response, National Audubon Society
  • Karen Barr, Managing Director, Supporter Acquisition & Retention, Save the Children
  • Dan Clasgens, Director of Direct Marketing, Disabled American Veterans
  • Harmonie Farrow, Director Annual Giving, Children's Health of Texas
  • Mike Vcelik, Senior Director of Annual Giving, Boys Town

Hosts and Speakers

Steve Abrahamson

Vice President, Direct Response

National Audubon Society

Lauren Ashcraft

Director, Direct Mail

American Cancer Society

Karen Barr

Managing Director, Supporter Acquisition & Retention

Save the Children

Scott Bell

Vice President


David M. Bersoff

Head of Global Thought Leadership Research

Edelman Data and Intelligence (DxI)

Amy Bobrick

Vice President, Strategy

Merkle RMG

Senny Boone

SVP, Nonprofit Federation, Email Experience Council & Accountability


Wiley Bowen

Director of User Experience

Blue State

Chris Breen

Partner & CCO


Max Bunch


RKD Group

Eloise Caggiano

Vice President of Development, Marketing & Communications

American Parkinson Disease Association

Steve Caldwell

Chief Data Officer

TrueSense Marketing

Mary Cavanaugh

Director, Direct Marketing – Planned Giving

American Cancer Society

Dan Clasgens

Director of Direct Marketing

Disabled American Veterans

Ashley Delamar

VP, Partnership & Growth

One & All

Ross Dickman

Chief Operating Officer

Hire Heroes USA

Adam Faircloth

Senior Director, Donor Acquisition


Harmonie Farrow

Director Annual Giving

Children's Health of Texas

Stephen Ferrando

SVP Strategy and Analytics

TrueSense Marketing

Luke Franklin

Vice President, Membership


Carl Fremont

Chief Executive Officer


Steve Froehlich

Chief Revenue and Development Officer

St. Jude Children's Research Hospital – ALSAC

Cate Gavin

Associate Director, Integrated Account Management

Assembly Global

Becky Graninger

Chief Development and Marketing Officer

Feed the Children

Tyler Hall

Senior Director Direct Marketing


Geoff Handy

Head of Mass Market Fundraising, North America

International Rescue Committee

Jen Harris

Sr. Marketing Manager

World Vision USA

Neoma Harris

Director of Integrated Marketing

St. Joseph's Indian School

Justin Henry

Executive Vice President


Cindy Hickman

Product Lead

ROI Solutions

John Jeffries

Katie Kempner


Perspectives with Katie Kempner

Margi Kirst

Chief Development Officer, Operation Homefront

Kiki Koutmeridou

Chief Behavioral Scientist


Hollie Kuntzmann

Director of Fundraising Operations

PETA Foundation

Charlotte Levitt

Director of Marketing & Digital Communications

New York City Campaign Finance Board

Bob Liodice

Chief Executive Officer


Kristin Mansolillo

Senior Account Director, Integrated Services

Edge Direct

Porter Mason

Senior VP of Strategy and Machine Learning

Stagecoach Digital

John McCarthy

VP, Database Operations & Strategic Initiatives

ROI Solutions

Joshua McLemore

Director of Direct Response & P2P Fundraising

American Heart Association

Maureen McNally

Chief Growth Officer

Mission Wired

Christy McWilliams

Vice President of Nonprofit Strategy


Nic Miller

Head of Research & Development

Fundraise Up

Vicky Montanaro

Director Leadership Giving

International Fund for Animal Welfare

Sean Murphy

Sr Manager II, Grant Portfolios

Walmart Foundation

Trista Murphy

Vice President, Direct Response and Integrated Marketing


Monica Muten

Director, Direct Response Marketing

Special Olympics International

Sonia Jackson Myles

Founder & CEO

The Accord Group LLC

Dan Pazos

Director, Digital Fundraising

The National Audubon Society

Larissa Peters

Digital Fundraising Manager

Catholic Relief Services

Maïca Pichler

Senior Director, Digital Strategy & Operations

THD, Inc.

Whitney Quesenbery


Center for Civic Design

Jonathan Reckford

Chief Executive Officer of Habitat

Humanity Internation

Abhiram Reddy

Digital Strategist


Kim Richardson

Associate Vice President, Client Strategy


Jann Schultz

ANA NF Advisory Council Vice Chair

Sherri Daye Scott


Big Facts Small Acts & Everybody Eats Media and SVP of Marketing & Communications

Niely Shams

President of Nonprofit Solutions

Data Axle

Adrian White Slagle

Creator of Connections

Full Hearts

Jenni Starr

Face-to-Face Acquisition Manager

Children International

Kelley Stewart

Executive Vice President


Alan Stininger

Corporate Director of Development Operations and Programs

Shriners Hospitals for Children

Katie Valvo

Vice President, Strategy and Planning


Mike Vcelik

Senior Director of Annual Giving

Boys Town

Valerie Vierengel

Enterprise Account Manager


Fatima Villarreal

Associate Development Officer, Corporate Partnerships

Children's Health of Texas

Elyse Wallnutt

Sr Director, Marketing, Advertising & Brand

World Food Program USA

Hope Wohl




Presenting Sponsor
Conference Sponsors

About  |  Agenda  |  Speakers  |  Sponsors