Manager, Integrated Marketing

Job Details
Description

The Manager, Integrated Marketing manages and supports integrated marketing initiatives across the Department of Integrated Marketing, Brand Strategy and Innovation. A critical connector, this person assists with the optimization of marketing impact across high-priority programs. Further, this position proactively advances value in the eyes of current and future member segments.


Minimum Qualifications:
  • B.S./B.A.
  • A minimum of 5 years of experience supporting and managing integrated marketing communications projects and programs reaching a consumer and/or professional audience, ideally with an agency background.
  • Ability to connect disparate elements to a greater business and/or customer need.
  • Ability to curate, synthesize and link project elements.
  • Ability to apply evolving and best marketing practices.
  • Must be able to manage multiple integrated marketing and content projects, and collaborate with cross-divisional and inter-departmental teams to create, implement and oversee paid, earned and owned campaigns.
  • Should work effectively both independently and in a team, manage complex projects to successful completion, multi-task, and work within tight deadlines.
  • Excellent written and oral communication, presentation, project management, creative thinking, collaborative leadership, and problem-solving skills.
  • Requires a baseline understanding of customer loyalty or membership communications.
  • Proficiency with Microsoft Office (Word, Excel, PowerPoint).

Highly Desirable Skills:
  • Understanding of Google analytics and content marketing

 

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

 

Travel Required
  • Yes. less than 10%
 


Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities.

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)

 

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