mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20Leading%20by%20Example%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmagazines%2Fshow%2Fid%2Fbtob-2017-12-leading-by-example%0A%0ABy%20instilling%20data-driven%20marketing%20and%20advanced%20analytics%20throughout%20their%20respective%20organizations%2C%20NASCAR%20and%20IBM%20are%20improving%20business%20outcomes.%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A