A Thoughtful Approach to Retail
Mark Boles drives change in the outdoors industry, one sale at a time
Participation among people of color in the outdoors is around 10 percent in the U.S. Mark Boles, founder of Massachusetts-based Intrinsic Provisions, one of just four Black-owned outdoor stores in the country, is doing his part to increase diversity in the industry. His business offers a "different approach to retail — a thoughtful, highly curated one that partners only with brands that have a positive social impact."
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