Using Data and Marketing Analytics To Drive Business Growth @ American Cancer Society, Inc.

Competitive pressures are increasing for marketers today as customer demands and preferences constantly shift. There is increasingly less margin for decision-making error. Meanwhile, torrents of data are flowing from an ever-broadening array of sources that bring huge potential to improve how companies operate and their ability to turn insights into action. Nearly all businesses see value in data and measurement but only a few are fully harnessing its potential to contribute directly and substantially to business results ranging from greater decision-making speed, flexibility, and customer understanding, to improved ROI, profitability, and marketing credibility. 


Start: Tuesday, April 21, 2020 at 8:00am

End: Tuesday, April 21, 2020 at 3:00pm


American Cancer Society, Inc.
250 Williams St.
Atlanta, GA 30303

Registration Pricing

Client-Side Tier Platinum Tier Gold Tier Silver Tier Individual Nonmember
Registration Client-Side Tier $0 Platinum Tier $100 Gold Tier $200 Silver Tier $350 Individual N/A Nonmember N/A

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Cancellation Policy and Notes

No refunds will be granted for any cancellations or for 'no shows.' Unused registrations/applications have no monetary value and cannot be credited to future years or events. ANA will not issue refunds or credits due to failure to redeem a discount coupon during the registration process. You may transfer your registration to a colleague at no additional cost.