Content Marketing @ 3M (Members Only Conference) presented by AT&T AdWorks
This event is over.
Please click here to download the conference booklet.
“Content is King” has been echoed by marketers time and time again, but how brands leverage original content to achieve business objectives is easier said than done. With the proliferation of social media and mobile devices, consumers are increasingly demanding the availability of new content at every touch point and marketers are making significant investments to ensure that it is their brands that hold audience’s attention.
At the upcoming ANA Content Marketing Members Only Conference hosted by 3M, you’ll hear from senior marketers about how they are successfully producing original content that engages their core audiences while delivering on brand metrics. Join us for an exciting day full of leading marketers representing a diverse array of industries discussing their strategies behind the development of custom content, the execution of production through different media channels and the measurement of key objectives.
3M: UNLEASHING A B2B CONTENT MARKETING STRATEGY
TARGET: INSIGHTS AND BEST PRACTICES IN CONTENT MARKETING
CONTENT MARKETING TO MILLENNIALS
General Session Continued
USING THE SCIENCE OF DATA TO PERFECTLY COMPLIMENT A CONTENT STRATEGY
GENERAL MILLS: BUILDING A NEW DIGITAL BRAND THROUGH STRATEGIC CONTENT
3M Innovation Center Tour