mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20Gillette%20Frightens%20Consumers%20with%20%22The%20World%E2%80%99s%20Scariest%20Shave%22%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshow%2Fid%2Fs-moc-nov12e-gillette%0A%0ABrian%20Cronk%2C%20VP%2C%20group%20director%2C%20strategy%2C%20Carat%20USA%2C%20discussed%20how%20Gillette%20got%20disposable%20razor%20users%20to%20switch%20to%20the%20Fusion%20ProGlide%20by%20frightening%20them%20with%20%E2%80%9CThe%20World%E2%80%99s%20Scariest%20Shave%E2%80%9D%20campaign.%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A