mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20Industry%20Reacts%20To%20Yahoo%27s%20%24640%20Million%20Acquisition%20Of%20BrightRoll%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshow%2Fid%2Fkp-mediapost-industry-reacts-to-yahoos-640-million-acquisition%0A%0AYahoo%20formally%20announced%20an%20agreement%20to%20acquire%20programmatic%20video%20ad%20platform%20BrightRoll%20for%20%24640%20million.%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A