mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20Are%20Gaming%20Platforms%20the%20Next%20Addition%20to%20the%20Omnichannel%20Marketing%20Strategy%3F%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshow%2Fid%2Fii-2022-10-gaming-omnichannel%0A%0AOver%20the%20past%20few%20years%2C%20the%20marketing%20industry%20has%20seen%20a%20substantial%20increase%20in%20digital%20ad%20spend%20and%20brand%20exploration%20in%20terms%20of%20virtual%20and%20immersive%20strategies%20for%20customer%20engagement.%20While%20statistics%20show%20that%20ad%20spend%20on%20gaming%20sits%20at%20around%20%246%20to%20%248%20billion%20in%20the%20U.S.%2C%20representing%20less%20than%206%20percent%20of%20total%20digital%20advertising%20spend%2C%20the%20growth%20trajectory%20for%20advertising%20across%20gaming%20platforms%20is%20projected%20to%20be%20fast-paced%20with%20very%20minimal%20limits%20on%20the%20potential%20these%20platforms%20offer%20brands%20in%20terms%20of%20customer%20engagement.%20%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A