mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20How%20H%26R%20Block%20Used%20Purpose%20to%20Confront%20Its%20Relevancy%20Crisis%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshow%2Fid%2Fer-2023-04-bic-apr23-h-r-block%0A%0ATo%20make%20H%26R%20Block%20more%20relevant%20for%20consumers%2C%20the%20brand%20leaned%20heavily%20into%20the%20brand%E2%80%99s%20purpose%20and%20leveraged%20content%20and%20event%20activations%20to%20reach%20new%2C%20younger%20audiences.%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A