mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20How%20Bayer%E2%80%99s%20Unlocking%20True%20Incrementality%20in%20Retail%20Media%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshow%2Fid%2Fer-2025-09-roi-sep25-bayer-incremental%0A%0ABayer%20is%20pioneering%20a%20new%20approach%20to%20retail%20media%20optimization%20by%20integrating%20transparent%20incrementality%20measurement%20with%20real-time%20media%20activation%2C%20resulting%20in%20a%2032%20percent%20boost%20in%20incremental%20ROI.%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A