mailto:?subject=Link to ANA content&body=Link%20to%20ANA%20content%0A%0ATitle.....%3A%20How%207-Eleven%20Turned%20Car%20Culture%20into%20a%20Brand%20Growth%20Engine%0ALink......%3A%20http%3A%2F%2Fwww.ana.net%2Fmiccontent%2Fshow%2Fid%2Fer-2026-02-infl-feb26-7-eleven%0A%0ADuring%20a%20session%20at%20the%202026%20ANA%20Creator%20Marketing%20Conference%2C%20Marissa%20Eddings%20explained%20how%207-Eleven%20built%20a%20creator-led%20fandom%20strategy%20rooted%20in%20car%20culture.%20By%20listening%20boldly%2C%20investing%20in%20community%20credibility%2C%20and%20building%20a%20flywheel%20from%20UGC%20to%20IRL%20participation%2C%20the%20brand%20turned%20a%20niche%20passion%20into%20scaled%20relevance%20and%20brand%20growth.%0A%0A%0A------------------------------------------------------%0AClick%20on%20the%20link%20above%20to%20visit%20this%20page.%20%20If%20the%20link%20is%20not%20clickable%20in%20your%20email%20client%2C%20copy%20and%20paste%20it%20into%20a%20web%20browser.%0A