Type with Pride

December 13, 2018

In 1978, artist and activist Gilbert Baker created the rainbow flag, one of the world's most powerful cultural symbols. In 2017, he sadly passed away. To honor his memory the Ogilvy Design team partnered with NewFest to create 'Gilbert', a free font inspired by the design language of his iconic symbol of pride. In this session, the Ogilvy and NewFest team will share insights behind this award winning campaign.