The Metaverse Doesn’t Exist…Yet
Executive Summary
Though it was all the rage in 2022, the truth is the metaverse doesn't even exist yet. That's because there are several technical hurdles that still need to be cleared before users will be able to engage with a fully realized metaverse. On the first-ever Marketing Futures POV, host Mike Berberich covers what some of those technical hurdles are and provides advice for marketers still trying to wrap their head around the concept of the metaverse.
Source
"The Metaverse Doesn’t Exist…Yet." Marketing Futures Podcast, 1/20/23.