Pure Leaf Is Helping More Women Say “No” At Work
Executive Summary
Through its "No" Grants program and its "No Is Beautiful" campaign, PepsiCo brand Pure Leaf is empowering women to embrace their version of saying "no" in the workplace without fearing financial repercussions. Pure Leaf's Julie Raheja-Perera explains the impetus for the campaign and the work her brand is doing to help women gain more autonomy without suffering consequences.
For the full podcast discussion, click here.
Source
"Inspiring Women to Say 'No.'" Beyond Profit Podcast, 8/8/23.