For Smokers Trying to Quit, This Lozenge Might Be the Answer | REGGIE Awards | Active ANA Awards Programs | Case Studies | All MKC Content | ANA

For Smokers Trying to Quit, This Lozenge Might Be the Answer

Nicorette brand created its Coated Ice Mint Lozenge, designed to deliver amazing taste, in response to insights that smokers trying to quit often relapsed due to the taste experience of smoking cessation products.