Onsite Insight: Mike Kelly - Interacting with Consumers & Fans | Conference Highlights | Event Video | All MKC Content | ANA

Onsite Insight: Mike Kelly - Interacting with Consumers & Fans

Michael Kelly, Consumer Communications Manager of American Licorice at the 2012 ANA Digital & Social Media Conference speaks with Barry Garbarino, Senior Director of Marketing & Creative Director of the ANA, about current trends in social media, and interacting with consumers and fans.