Under Armour: Engaging Audiences in Modern Marketing Today Via the Second Screen | Webinar Rewinds | Event Video | All MKC Content | ANA

Under Armour: Engaging Audiences in Modern Marketing Today Via the Second Screen

Under Armour’s digital agency partner, RED, presented on how to use an understanding of the brand's target audience, and its use of technology, to create one-of-a-kind branded experiences for consumers, brands, and fans alike.