Unilever and Bazaarvoice: Leveraging the Right Personalization Strategies across the Consumer Buying Journey | Webinar Rewinds | Event Video | All MKC Content | ANA

Unilever and Bazaarvoice: Leveraging the Right Personalization Strategies across the Consumer Buying Journey

Bazaarvoice and Unilever discussed how brands can leverage personalization strategies across buying phases of discovery, consideration, purchase, and advocacy.