Virtual Reality for Business-to-Business: Reclaiming a Captive Audience in a World of Distractions | Conference Session Videos | Event Video | All MKC Content | ANA

Virtual Reality for Business-to-Business: Reclaiming a Captive Audience in a World of Distractions

Matthias McCoy-Thompson, COO at Agora VR, shared case studies of brands using VR to engage buyers, and laid out a roadmap for the next five years of VR innovation.