Adcentricity developed a mobile campaign to drive customers to Canadian convenience stores.
Jelmar used inMarket’s app to drive sales of its cleaning product CLR by adding a gaming component to the shopping experience.
Intel UK used a first-of-its-kind mobile campaign to reverse declining brand measurements and prove its speed and innovation could enhance the lives of Generation Y consumers.
Intel harnessed the love of music and Pandora’s popularity with fans to increase awareness of its new laptop, the Ultrabook.
The Istanbul Shopping Fest launched an integrated digital promotion campaign in several countries.
Avis launched an interactive iPad advertising app that enabled business travelers to celebrate their own space while hitting the open road.
Swiss bank PostFinance made a successful foray into the digital goods market with the development and launch of an iTunes credit-purchasing functionality for its mobile banking app.
To mitigate unemployment rates in the construction industry during the recession, the International Union of Painters and Allied Trades delivered localized job alerts right to workers’ phones via text.
The iWee app was developed to help men monitor their urinary health and make it easier for their doctors to diagnose prostate issues.
Ford used an interactive iPad magazine ad to promote the new version of its Focus ST model in China.
Paramount Pictures placed an ad inside the BBC Top Gear app to promote its new film Jack Reacher.
Johnson & Johnson shared its culture of being a good and responsible leader by creating an app which allowed people to share photos in exchange for a donation to charity.
Using its branded Instagram page, Nike utilized an intelligently targeted mobile advertising campaign to promote a new line in the Air Jordan family.
Destination BC employed rich media to help potential tourists experience British Columbia by interacting with its whales in Jumping Orca ads designed specifically for tablets.
American Greetings created a mobile app to promote its new line of customizable greeting cards and reach a younger audience.
Kettler created an app that connected to its racing bike, allowing users to track how many calories would be needed to burn off a specific meal or set up virtual races with other users.
KFC China used a mobile website to launch a social gaming and price promotion awareness campaign for its new summertime beverages.
Coca-Cola was the first brand to use cross-mobile integration to create new experiences for mobile users.
Kia Motors created the world’s biggest mobile ad campaign for cars to raise brand awareness for its Kia Cee’d car and to drive consumer engagement across 16 European markets, in 14 languages.
Kia optimized its mobile website for high-end smartphones and tablets, enabling consumers to build and price vehicles, find local dealers, and more, all with the touch of a finger.