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Nonprofit Federation Member Spotlight Series: CARE
Industry Insights March 25, 2024ANA member CARE works around the globe to save lives, defeat poverty and achieve social justice. CARE’s CMO Monica Rowe spent nearly 20 years working for some of the world’s most influential fashion and beauty brands before transitioning to the for-purpose space. Alicia Osgood, director of communications for the ANA Nonprofit Federation, spoke with Monica about marketing humanity and how CARE overcomes the economic storms by innovating, embracing new technologies, and maximizing partnerships.
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Don't Count Out Direct Mail Just Yet
Social Impact March 25, 2024For many years, observers have predicted the demise of direct mail for reaching and cultivating nonprofit donors. But, according to many nonprofits and other fundraising experts, direct mail has survived — and even maintained its central role in fundraising campaigns.
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Thistle Farms: A Model for Women’s Recovery
Beyond Profit Podcast March 5, 2024In this episode of Beyond Profit, Becca Stevens joins host Ken Beaulieu to discuss the remarkable growth of Thistle Farms, how the organization drives its movement through fundraising, its legal and legislative advocacy, and why love is the most powerful force for change in the world.
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The Fundraising Forecast: Top 10 Insights to Talk About in 2024
Knowledge Partners February 27, 2024Blakely shares the latest research on donor attitudes in the U.S. as well as in-depth insights from thousands of donors who have shared their needs, motivations and connections through the brand’s affinity work, plus amalgamated trends based on performance metrics from more than 30 charities.
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The Fundraising Forecast in Canada: Top 10 Insights to Talk About in 2024
Knowledge Partners February 22, 2024Blakely shares the latest research on donor attitudes in Canada as well as in-depth insights from donors and trends based on performance metrics from more than 30 charities.
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Nonprofit Federation Member Spotlight Series: American Diabetes Association (ADA)
Industry Insights February 15, 2024ANA member American Diabetes Association (ADA) is working to prevent and cure diabetes and improve the lives of everyone affected by the disease. As ADA’s chief marketing and digital officer, Simone Grapini-Goodman is tasked with a broad remit of responsibilities to fulfill the organization’s mission. Alicia Osgood, director of communications for the ANA Nonprofit Federation, spoke with Simone about her journey to ADA, how ADA is navigating a tough fundraising environment, embracing new technologies, and powering their purpose through partnerships.
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On the Hill and in the States: Virtual Town Hall Series
Webinar Rewinds February 7, 2024In this webinar, learn about the latest on postal, data privacy, and charitable giving incentives as they are advanced on Capitol Hill and at the state level.
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Five Things for 2024: Elevating Nonprofit Fundraising and Marketing
Webinar Rewinds January 31, 2024In this webinar, discover the five game-changing strategies reshaping the nonprofit landscape. RKD Group's Head of Digital Strategy shared actionable insights, innovative approaches, and proven tactics to supercharge an organization's growth and influence.
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Budget-Friendly Impact: How These Two Nonprofits Drove Change in Healthcare
Industry Insights January 30, 2024With their purpose-driven campaigns, healthcare nonprofits Colorectal Cancer Coalition and Iroquois Healthcare Association exemplified how nonprofit organizations can drive meaningful impact without an extensive budget.
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Leading By Example
Social Impact January 22, 2024ANA Nonprofit Federation award winners Amy Bobrick of ABD Direct and Tracey Burgoon of DAV took different paths to success but they are equally committed to seeing the sector grow.
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Nonprofit Maturity Assessment
Tools January 21, 2024Use this tool if you're a Nonprofit and want to evaluate your marketing program maturity.
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Nonprofit Marketing Metrics Dashboard
Tools January 21, 2024If you're a Nonprofit, use this to define, track, and report on your marketing program metrics.
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How These Two SMBs Supported the LGBTQ+ Community on a Shoestring Budget
Budgeting Brilliance (Campaigns ≤ $400,000) January 17, 2024Learn how the Los Angeles LGBT Center and Taimi navigated budget constraints to deliver meaningful campaigns that supported the LGBTQ+ community.
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LGBTQ+ Leaders Share Their Stories
Event Recaps December 13, 2023Care With Pride, an advocacy marketing initiative for the LGBTQ+ community created by Target 10, brought together a diverse group of advocates from across the country to share their stories while driving brand love and loyalty.
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Colon Cancer Coalition Encourages Patients to Talk Shit
Multicultural Excellence Awards November 13, 2023Colon Cancer Coalition created the “Talking Shit Saves Lives” campaign to educate younger patients about the symptoms of colorectal cancer and encourage them to talk about the issue with their doctors.
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How This Organization Raised Vaccine Rates in Anti-Vax Land
Multicultural Excellence Awards November 13, 2023By creating messaging targeted toward vehement anti-vaxxers in the Permian Basin of western Texas and New Mexico, Permian Strategic Partnership was able to convince thousands of “vaccine curious” individuals to finally get the COVID-19 vaccine.
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Ready.gov Helps Hispanic Americans Prepare for Emergencies
Multicultural Excellence Awards November 13, 2023An iteration of FEMA’s Ready.gov campaign targeted Hispanic Americans to become more prepared for emergencies such as natural and man-made disasters.
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Igniting a Nicotine-Free Generation with “Quitters”
Conference Session Videos November 8, 2023In this video, learn how Truth Initiative's "Quitters" campaign showcased the journey of real young people quitting vaping, highlighting the positive impact of quitting nicotine on mental health, inspiring others to quit, and providing resources for successful cessation.
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Functional Apparel with a Soul
Social Impact October 30, 2023Launched in 2014 by founder Robert Felder, Bearbottom Clothing has made a name for itself not only for its high-quality shorts and pants but for caring for the people and communities that help produce its apparel line.
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How Land O' Lakes Advocates on Behalf of Rural America
Event Recaps October 26, 2023Land O' Lakes, a cooperative dedicated to supporting its member-farmers, detailed how it is fighting to correct stereotypes about rural areas and to support the communities that reside there.
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