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Search returned: 1753 document(s).
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Celebrity Services for Equity
Session Videos November 17, 2021Today, many celebrities look for opportunities to bolster their portfolio of brand partnerships with a potential “homerun” by taking a smaller upfront fee in exchange for equity in the company. In this video, learn about the complex business and legal issues for the talent and the company in these arrangements.
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Regulators Talk
Session Videos November 17, 2021In this video, learn more about the FTC’s latest actions from Policy Statements on Health App Breaches and Subscription Dark Patterns to Penalty Offense Notices, key cases and initiatives from the NAD, as well as what we can expect to see in the coming year on the regulatory front.
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Fighting Disinformation and Ad Fraud
Session Videos November 17, 2021In this video, a panel of legal and marketing experts shared their thoughts on how advertisers should respond to online sources of disinformation.
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Where Is the FTC Headed Under Chair Khan and After the Supreme Court Decision on FTC Act 13(B)?
Session Videos November 17, 2021In this video, a panel dove into what the future may hold at the FTC, provide observations on the course the agency is taking in light of many changes, offer and thoughts on how companies may navigate this new era at the Commission.
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The Advertising Lawyer and the Terrible, Horrible, No Good, Very Bad Year
Session Videos November 16, 2021Alexander is back. As if a bad day wasn’t enough, what a year he’s been through. In this video, learn about key contractual clauses and other tips that helped our burnt-out advertising lawyer make it through a bad year and what he’s planning to rely on in the year to come.
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Legislative Year in Review
Session Videos November 16, 2021In this video, get an overview of important legislation over the past year at both the federal and state levels.
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Year in Review, Sweepstakes, Contests, Privacy, Digital and Social Media
Session Videos November 16, 2021A master of the arts gave industry highlights of the year and shared strategies/tactics and an insider's look at how to deal with the key issues of the day.
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Opening Remarks of the 2021 ANA/BAA Marketing Law Conference
Session Videos November 16, 2021ANA CEO Bob Liodice and Dan Jaffe, EVP, Government Relations at the ANA, delivered the opening remarks at the 2021 ANA/BAA Marketing Law Conference.
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Cultural Humility and Inclusive Leadership: An Ethical Imperative
Session Videos November 16, 2021In this video, Reed Smith shared how cultural misunderstandings and unaddressed biases can pose significant problems for legal professionals, especially with recent changes to the Model Rules of Professional Conduct. The firm also offered some solutions for addressing various types of bias.
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Key False Advertising Litigation Developments
Session Videos November 16, 2021In this video, industry experts explored significant decisions over the past year in the Lanham Act and consumer fraud class action cases, as well as challenges before the National Advertising Division (NAD) and appeals before the National Advertising Review Board (NARB).
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Developments in Advertising Law
Session Videos November 16, 2021In this video, Ronald Urbach of the law firm Davis+Gilbert LLP provided an overview of numerous developments touching on advertising law, including issues related to health matters, the FTC, and data privacy.
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California Privacy: What Direction Is Next for CCPA And CRPA?
Session Videos November 16, 2021In this video, get a review of the California privacy laws with representatives from the California Privacy Protection Agency and the OAG.
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The Future State of Advertising: Ad Tech Developments and Privacy-Enhancing Technologies
Session Videos November 16, 2021In this video, Loeb & Loeb LLP outlined some of the ways emerging ad technology can help brands and their legal teams remain compliant with new and sometimes inconsistent legal requirements, enhancing consumer privacy while still effectively targeting consumers with relevant ads.
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Cause Marketing
Session Videos November 15, 2021In this video, learn about the latest developments affecting cause marketing, including charitable sweepstakes, legislative initiatives for online fundraising platforms, and the convergence of cause marketing with sustainability and environmental social governance (ESG) programs.
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Gaming, Gambling, and Fantasy Sports
Session Videos November 15, 2021This session gave a broad but detailed overview of the laws, rules, and regulations around gaming, gambling, and fantasy sports that will attempt to cut through the clutter and provide a structured thought process within which to advise clients conducting business in these areas.
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Basics of Advertising: A New Take on Substantiation, Disclosures, and Social Media
Session Videos November 15, 2021In this video, Gonzalo Mon, partner at Kelley Drye & Warren LLP covered important principles of advertising law, including prerequisites to prove expressed and implied claims in branded ads, the type of proof required for these claims, and how to make disclosures.
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Earned Media and Advertising: Legal Issues and Mitigation Strategies
Session Videos November 15, 2021In this session, get a review of the all the options other than paid advertising or branding for a company to get its message across.
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Influencer Agreements and Enforcement and the Agency’s Social Data and Activation Technology
Session Videos November 15, 2021In this video, hear from a panel on what businesses should be doing to protect themselves from investigations or [gasp!] lawsuits seeking civil penalties for failing to toe the line with their influencer marketing tactics.
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Live Entertainment and Experiential Marketing
Session Videos November 15, 2021In this video, panelists from leading companies offered their insights on how they were able to navigate around Covid 19 challenges surrounding experiential marketing activations and campaigns.
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Global Marketing: Sweepstakes, Contests, Hot Topics, and Cultural Mishaps Along the Way
Session Videos November 15, 2021This Global Advertising Lawyers Alliance sponsored panel featured speakers from Canada, India, Mexico, and the Netherlands. The panelists provided an overview of sweepstakes and contests in their country and then cover the latest hot topics in advertising and marketing law.
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