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PJA shared B2B case studies from various industries, discussed positions based on their process, and highlighted a few creative campaigns.

This webinar looked at communication through the lens of neuroscience, exploring how media shapes the brain and, consequently, the way a brand is perceived.

From Connected TV to campaigns in China to AI to the end of 'last-click', 2019 is certain to empower brands with more opportunities for new audiences, broader reach, and more relevant advertising than ever before.

Get tips for five ways to incorporate social media in your experiential activations to extend your event’s ROI, lifespan, and relevance to in-person and virtual attendees.

Learn about the path forward for marketers seeking to further master Modern Marketing and step ahead into B2B marketing’s Post-Modern age.

Melissa Moschetti, VP and Managing Director of XACTV Network, provided useful insights for TV buying and planning.

In this webinar, Dave Beals, President and CEO – JLB + Partners, provided perspectives on the current state of agency compensation and any changes he foresees.

Fullscreen provided a deeper look into brand safety and transparency and their impact on the advertising marketplace.

Under Armour’s digital agency partner, RED, presented on how to use an understanding of the brand's target audience, and its use of technology, to create one-of-a-kind branded experiences for consumers, brands, and fans alike.

Keri Bruce and Kimberly Chow of Reed Smith LLP shared new insights and tips for marketers on how to collect and use data to further their business while minimizing data risk and liability.

Learn how it is now possible to measure attributable results for radio advertising, hear about the insights specific brands have taken away from their campaign studies, and learn how radio can play a meaningful role for brands in virtually any category of business.

In this webinar, Bazaarvoice walked through the anatomy of a successful product launch and provided strategies for every stage of your launch.

Campbell Soup shared how V8 tapped into unlikely sources for consumer insights to dramatically change course for the product and double its household penetration — with no increase in marketing spend.

In this webinar, Dodie Martz with Eleven, Inc. provided an agency perspective on the current state of agency compensation and how compensation may change over the next few years.

Learn the lessons that every consumer marketer — regardless of company size — can use to grow their customer base without growing their budgets.

Doner shared how brands can look at measurement through the lens of contemporary marketing, using case studies to help pinpoint how they can connect the dots between data, marketing, and culture.

R/GA provided an overview of the emerging creative opportunities provided by augmented reality (AR) experiences.

In this webinar, Jane Bedford of The Bedford Group and Tara Rieland with PNC Bank, N.A. shared their perspective on the current state of agency compensation and where they see it headed in the future.

This session outlined how brands can craft campaigns that reach their customers in the earliest stages of discovery, when people are most open to advertising.

This session explored the key feelings that drive business forward and how B2B marketers and their agencies can tap into these powerful feelings.