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  • ABM Tiers Worksheet

    Tools   November 15, 2020  

    Use our ABM Account Tiers Worksheet to create tiers for the accounts that are included in your ABM program.

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  • ABM Metrics Dashboard

    Tools   November 15, 2020  

    Use our ABM Metrics Dashboard to define, track, and communicate your key ABM program metrics with your team.

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  • ABM Roles Matrix

    Tools   November 15, 2020  

    Use our ABM Account Tiers Worksheet to create tiers for the accounts that are included in your ABM program.

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  • ABM Framework

    Tools   November 15, 2020  

    Use this account based marketing (ABM) framework to define the activities required to successfully create, plan and execute an ABM program.

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  • ABM Content Plan Worksheet

    Tools   November 15, 2020  

    Use our ABM Content Plan Worksheet to identify the content assets that you will use for different personas.

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  • ABM Platform Evaluation Template

    Tools   November 15, 2020  

    Use our ABM Program Budget Template to create an ABM program budget and track your spending.

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  • ABM Buying Committee Diagram

    Tools   November 15, 2020  

    Use our ABM Buying Committee Diagram to build an organizational chart of the buying committee at one of your target accounts.

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  • ABM Account Plan Canvas

    Tools   November 15, 2020  

    Use our ABM Key Account Plan Canvas to create a simple, one-page action plan for each of your target accounts.

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  • Ideal Customer Profile Template

    Tools   November 15, 2020  

    You need to describe the type of company that would benefit the most from your products or solutions.

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  • Ultimate Guide to ABM

    Tools   November 15, 2020  

    In this report, learn more about account-based marketing (ABM) and how to implement it in your organization.

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  • ABM Strategy Playbook

    Playbooks   November 15, 2020  

    Follow this simple step-by-step guide to develop an account-based marketing (ABM) approach and strategy.

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  • The State of the ABM Tech Stack

    Tools   November 15, 2020  

    Demandbase and Demand Metric recently completed research to illuminate the marketing technology stack challenges B2B firms face as they execute Account-Based Marketing (ABM) strategy.

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  • ABM Program Budget Template

    Tools   November 15, 2020  

    Use our ABM Program Budget Template to create an ABM program budget and track your spending.

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  • Account Scoring Template

    Tools   November 15, 2020  

    An analysis tool to evaluate corporate accounts based on 6 key criteria.

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  • Decision Maker Influencer Map

    Tools   November 15, 2020  

    Use this to evaluate and obtain key stakeholder buy-in during a complex sale.

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  • Account and Product Mapping Template

    Tools   November 15, 2020  

    Use our ABM Key Account Plan Canvas to create a simple, one-page action plan for each of your target accounts.

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  • ABM Campaign Plan Checklist

    Tools   November 15, 2020  

    Use our ABM Campaign Planning Tool to plan and execute successful ABM campaigns.

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  • Marketing Operations Manager Job Description

    Tools   November 1, 2020  

    A template to quickly document the role and responsibilities for this position.

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  • Project Management Portfolio 2021

    Tools   October 1, 2020  

    Use this tool to track all your projects, assign ownership, allocate resources, and document scope, budget, and timelines.

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  • Due Diligence Checklist

    Tools   October 1, 2020  

    We created the Due Diligence Checklist to ensure your company does not miss anything during an acquisition.

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