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In 2018, the second-most requested topic by ANA members was influencer marketing. Download the Guide and all 15 Playbook templates to jumpstart your brand's journey in influencer marketing.

A template to create a request for proposal (RFP) for an Influencer Marketing platform.

Follow this simple framework to develop an Influencer Marketing program that supports your company’s goals and objectives.

Use this checklist ​protect your brand by ensuring that the influencers you leverage adhere to FTC guidelines.

Use this template to define, track, and report your Influencer Marketing campaign metrics.

Use this checklist to ensure that you have conducted your due diligence before entering into a contract with an influencer.

Use this checklist as a framework for verifying influencers before engaging with them.

Use this template to compare influencers for an upcoming Influencer Marketing campaign.

A template to create a request for proposal (RFP) for an Influencer Marketing service provider.

Use this tool to ensure the successful execution of an influencer marketing campaign.

A template to document your Influencer Marketing program and strategic marketing/business objectives for the next 12-18 months.

In this guide, you will discover a distilled best practice approach to Influencer Marketing that will supercharge your strategy and help you conquer influencer marketing.

Use this to document the risks associated with Influencer Marketing, assess their impact and probability, and develop risk mitigation plans.

Use this template to track key information about the influencers that you have engaged or considered.

Use this template to compare solutions for managing and executing your Influencer Marketing program.

Use this template to set and track your influencer marketing campaign budget.

Use this tool to organize and communicate all of your social media marketing activities for 2019.

A report to track editorial calendar opportunities and their associated deadlines for 2019.

Use the 2019 Employee Holiday Calendar to keep track of employee vacation days, personal days and sick days.

Use this tool to create a public relations calendar for 2019 that will allow you to plan & report on your public relations activities throughout the year.