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GroundTruth was able to successfully drive diners into the four participating restaurants and support the “Dine Out” initiative, helping kids receive meals when they otherwise would be without.

To show growth and success with its metrics, Yalber needed to drive the most relevant traffic to convert and not just massive amounts of business owners.

Hortonworks’ biggest challenge in 2018 was delivering an exponential increase to leads, pipeline, and revenue, with flat budgets.

Sentry Insurance shared the results of its rebranding campaign.

Make-A-Wish’s “Hope Is Medicine” campaign aimed to drive a perceptional shift for the nonprofit.

To generate brand awareness and stand out among competitors, Grant Thornton created a campaign that showcased the brand’s commitment to progress.

To convey a new brand message, EmblemHealth created a campaign that spoke both to consumer suppliers and EmblemHealth employees with an inclusive message: “Health care for all of us.”

Equipment Depot described how it capitalized on a host of tactics, including search engine marketing and email marketing to increase its website traffic by 33 percent and its conversion rate by 67 percent.

As one of the world’s leading professional services companies, Cognizant specializes in transforming the business, operation, and technology models of large global enterprises.

As part of the company’s rebranding effort, Knauf needed to remind its employees that the values that define the company’s brand would remain the same.

Republic Services, a national waste management provider, set out to develop a strategy that would increase brand awareness, employee and customer engagement, connect external marketing with recruitment and diversity, and ultimately position it as the recycling and waste provider of choice.

Exal created a sales enablement tool that allowed buyers to digitally customize and interact with their potential purchases.

At the bauma China trade show, Caterpillar’s challenge was to create an immersive experience in an exhibit space that was 50 percent smaller than at previous shows.

ABB stimulated interest in its comprehensive measurement and analytics solutions with tactics that included a cover tip with the magazine Hydrocarbon Processing.

Smartsheet knew at an early stage that it was not enough to be account-centric. If the company were to execute a successful program for Smartsheet, it was going to have to rethink who they were talking to and how they were talking to them.

Square targeted small business owners to make inroads for its payment service in the U.K.

Infosys wanted to win the attention of senior stakeholders across 20 global accounts and tell the Infosys digital transformation story.

Google described its efforts to rename and restyle its internet advertising brands, the language of which had come to reflect outdated technology and techniques.

In 2018, We Make — Autism at Work invited the world to witness its new work model for the autism population.

Stein IAS created a holiday campaign to help raise awareness and funds for WIN, a non-profit dedicated to helping homeless families in New York City.