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  • Authorize.Net Upsell Campaign

    B2 Awards   June 6, 2018  

    Authorize.Net reengaged its existing customer base with an upsell campaign and generated $500,000 in revenue.

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  • Driving Deeper Customer Engagement with Purposeful Relevance

    B2 Awards   June 6, 2018  

    Samsung Business created personas using data and analytics which allowed the brand to deliver relevant content to customers at key touchpoints along the customer decision journey.

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  • That's What Happens When You Dream Gig

    B2 Awards   June 6, 2018  

    Comcast Business launched Gig-speed service throughout its footprint, marketing the benefits of the new offering to small- and medium-sized businesses.

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  • Status Go

    B2 Awards   June 6, 2018  

    With aspirations for growth, Grant Thornton had to address the awareness and consideration gap it had with its desired “growth-oriented” middle market prospects.

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  • Clear the Air

    B2 Awards   June 6, 2018  

    Neste Renewable Diesel created a campaign to engage California fleet managers by highlighting a renewable fuel that finally enables them to have a positive impact on the environment without negatively impacting the bottom line.

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  • Hill’s Pet Nutrition at North America Veterinary Conference 2017

    B2 Awards   June 6, 2018  

    Hill's Pet Nutrition engaged and educated conference attendees with a booth experience that it enhanced with VR and other digital technologies.

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  • Project: Set the Page Free

    B2 Awards   June 6, 2018  

    Xerox launched a new communications platform called “Set the Page Free” to create brand awareness and support global literacy.

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  • The Business Impact of Empathy

    B2 Awards   June 6, 2018  

    Businessolver, a software-as-a-service benefits technology company, created an empathy-infused platform designed to engage employees with benefits.

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  • ADP "HR for a New Day" Campaign

    B2 Awards   June 6, 2018  

    ADP used playful and engaging creative to communicate its human resource outsource offerings to small and mid-sized business clients.

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  • The Future Is Simple

    B2 Awards   June 6, 2018  

    SAP’s main challenge was to introduce SAP Digital, a relatively new division of SAP, to the wider company.

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  • 2018 B2 Awards — HCL Technologies, Ltd. — Digital Marketing

    B2 Awards   June 6, 2018  

    Marketing automation software improved HCL’s ability to generate marketing-qualified leads.

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  • Fahlgren Mortine B2B Peer Summit

    B2 Awards   June 6, 2018  

    Fahlgren Mortine positioned itself as a thought leader and grew its existing client relationships by creating the Business-to-Business Peer Summit, a collaborative non-sales forum on topics relevant to high-level marketers today.

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  • Born to Move — Aptiv at CES

    B2 Awards   June 6, 2018  

    Aptiv launched its brand at the Consumer Electronics Show in Las Vegas and partnered with Lyft to offer attendees free rides in autonomous vehicles, helping drive new business growth and solidify its thought leadership position.

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  • Incredibly Tough

    B2 Awards   June 6, 2018  

    Corning Gorilla Glass created “Incredibly Tough,” a campaign that shared the stories of tough Gorilla Glass consumers, elevating the product as a whole and increasing brand awareness and consumer engagement.

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  • Bosch Professional: Connected Tools and 2017 Facebook Campaign

    B2 Awards   June 6, 2018  

    Bosch Professional sought to increase young tradespeople’s engagement with its brand through a vigorous Facebook campaign.

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  • Research Backed, Content-Led Integrated Marketing Campaign to Generate New Business Opportunities for IoT WoRKS

    B2 Awards   June 6, 2018  

    HCL developed thought leadership to both educate businesses that were considering adopting the Internet of Things and to help turn these businesses into leads.

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  • Skyview V

    B2 Awards   June 6, 2018  

    Boeing used VR technology to develop virtual tours of its airplanes for prospective customers.

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  • Equipment Depot Digital Transformation

    B2 Awards   June 6, 2018  

    Equipment Depot revamped its website and its approach to digital marketing to improve its customer experience and increase revenue.

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  • Hiscox I'mpossible Print Campaign

    B2 Awards   June 6, 2018  

    Hiscox created its campaign, “I’mpossible,” to promote positivity and foster relevancy and authentic connection for independent workers and business owners.

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  • HomeGrown Cotton Website

    B2 Awards   June 6, 2018  

    HomeGrown Cotton collaborated with PJA to develop its brand, aesthetic, and online presence that resulted in an exclusive distribution partnership with Bed, Bath & Beyond.

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