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Burger King took over Instagram stories in Argentina by giving its followers the chance to create and post “burgermojis,” while also encouraging users to order a whopper however they wanted.

Sandy Hook Promise used Facebook live to encourage users to share a moment of silence for the Sandy Hook Elementary School shooting and donate to help stop gun violence.

The non-profit Cybersmile campaigned against cyberbullying.

Pedigree wanted to give shelter dogs the best possible chance of finally finding a family by exclusively addressing those who could potentially adopt them.

Dutch telecomm company KPN created an innovative device that helped prevent cellphone distractions among young cyclists.

From its work as a peer-to-peer not-for-profit supporting the LGBTQ+ community, PFLAG Canada knew that inequalities are both widespread and vary widely depending where you are. The organization helped the LGBTQ+ community navigate them, as well as shine a light on global inequalities, engage global LGBTQ+ travelers, and bring scale to PFLAG Canada's mandate.

Canadian Paralympic Committee’s challenge was to find a way to get Paralympians the coverage they deserved, outside of traditional broadcast.

To promote its World Cup broadcasts, Radio.de GMBH developed a device that used bone-conduction technology to allow users to secretly listen while at work.

Nike leveraged the power of sport to reaffirm its place with young Londoners and build awareness for Nike.

Rocket Entertainment promoted the announcement of Elton John’s farewell tour with a live, global VR event.

Pedigree engaged dogs and their owners with its smartphone accessory that enabled customers to take socially-sharable selfies with their pets.

Missing Persons Advocacy Network’s brief focused on finding a way to generate new information, clues, and awareness in these cold cases. To do so, the company provided hope and support to the families of the missing and raise awareness of each missing person’s circumstances around their disappearance.

The Ministry of Communication and Technology connected all Colombians with access to a traditional telephone landline to the information available on Google Systems, making search through artificial intelligence available to those without a smartphone or computer.

As its competitors’ service failed during March Madness, Verizon promoted itself to their disgruntled customers by providing recaps of the gameplay that they missed while their service was down.

To promote its new show, One Strange Rock, National Geographic recreated the experience of going to space through virtual reality technology.

In light of the 2018 election in Brazil, ReclameAQUI created a mobile app powered by facial recognition technology to help voters identify corrupt candidates.

To protect storks who had built nests on utility poles, Romania’s largest energy company created an app that crowd-sourced nest locations, which engaged consumers and saved birds.

Samsung elevated its Olympic sponsorship initiative by creating a tech-enabled suit to enhance athletes’ training regimens.

Mobile provider Tele2 promoted itself by deploying devices across St. Petersburg that used rain power to provide free internet service.

Gatorade developed a VR simulation to spread awareness of the dangers of dehydration.