Search Results for All Content (access may be restricted)

Denny’s introduced an all-new ordering platform to offer guests a quick and easy way to place orders.

Liberty Mutual’s “MasterThis” content marketing campaign drove customer retention without having to change its service offering or pricing.

WestJet staged holiday-themed stunts for the unsuspecting passengers of 12 of its holiday-season flights and distributed videos of the events widely across the internet.

Comedy Central united The Daily Show fans and generated social buzz with its satirical take on a presidential library honoring Donald Trump and his tweets.

Extended Stay America’s “Reindeer Stay Free” campaign drove revenue increases during the holiday season while cementing the brand as “Santa’s home away from home.”

Citi launched a unified brand campaign that articulated the promise of progress in an emotional, visceral way in order to restore brand trust and increase brand affinity among prospects and clients.

Comcast revamped its marketing efforts throughout the course of the year to support product, competitive, and acquisition communication, and help guide consumers from education about Xfinity through to conversion.

To highlight a lack of common-sense gun laws, the Illinois Council Against Handgun Violence created a provocative campaign that compared teddy bear and gun manufacturing regulations.

Voya Financial partnered with the Special Olympics to help Americans with special needs plan for retirement.

Quaker launched a strategic 360-degree shopper marketing campaign designed to introduce consumers to Quaker Overnight Oats and turn a breakfast innovation into a breakfast staple.

Pepperidge Farm set out remind women to take a moment for themselves by having a Milano in its “Save Something for Yourself” campaign, and successfully shifted perception of the brand.

mike’s hard lemonade used personalized content creation to spread cheer among its customers and drive brand awareness on a limited budget.

Australian wine brand 19 Crimes created an augmented reality campaign in association with grocery brand Kroger that gave shoppers an engaging, memorable experience at the shelf.

WestJet capitalized on its sizable social media audience to promote awareness of the important work done by Ronald McDonald House Charities Canada.

Gillette and Warner Bros.’ film Justice League partnered together to create the campaign “The Best a Super Hero Can Get” by using iconic superheroes to tell a relevant story about the effort Gillette puts into delivering the best to its customers.

Procter & Gamble leveraged mainstream and African-American-targeted media channels to promote educational and constructive conversations about racial bias.

COVERGIRL empowered women by giving them a voice within the sports arena, giving a whole new generation of female football fans something to cheer about.

Cheez-Its and Pringles became the “Official Snacks of Football” thanks to the clever launch of Kellogg’s “Saturday vs. Sunday: Voice Your Choice” campaign, debate, and sweepstakes, which helped the brand gain in-store display, sales, market share, and overall consumer consideration.

In launching its new, modern wireless network, Xfinity successfully broke through as a new player and engaged hard-to-convert shoppers.

Mastercard decided to focus on caregivers for its annual Stand Up to Cancer campaign, highlighting how the smallest gestures could have the largest effect.