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  • IHOP: Keeping an Iconic Brand Relevant

    Session Videos   April 12, 2019  

    In this video, join IHOP CMO Brad Haley and Initiative Managing Director Robert Holtkamp for a compelling look into the many ways IHOP breathes new life into its iconic brand.

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  • Data-Driven Television

    Session Videos   April 12, 2019  

    Brian Lesser, CEO of Xandr, discussed how the television industry will be reinvented by making advertising more relevant to consumers, profitable for media companies, and accountable and efficient for advertisers.

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  • It’s Gary Vee!

    Session Videos   April 12, 2019  

    Gary Vaynerchuk, Chairman of VaynerX and CEO of VaynerMedia, is known for his strong opinions and colorful delivery. He delivered a fast-paced session based on audience questions.

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  • 2019: It’s Time to Unite and Act

    Session Videos   April 11, 2019  

    We’ve seen what happens with unbridled technology expansion — data misuse and privacy breaches, transparency lapses, fraud, brand safety, and more. In this video, learn why the marketing industry cannot let this happen again and has a duty to get ahead of this next generation of technology.

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  • 2019 ANA Media Conference — Opening Remarks

    Session Videos   April 11, 2019  

    ANA CEO Bob Liodice delivered the opening remarks at the 2019 ANA Media Conference.

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  • Media Transformation: Are We There Yet?

    Session Videos   April 11, 2019  

    Rob Rakowitz, Director, Global Media at Mars, shared the Mars experience at making sense of the chaos, herding the cats, and driving meaningful change and innovation to deliver on a global media transformation agenda.

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  • Perspective from an Investment Banker

    Session Videos   April 11, 2019  

    Terry Kawaja, founder and CEO of LUMA Partners, is a a recognized expert in the Internet and digital media. In this video, he separated fact from fiction, hype from reality to lay out the top trends marketers need to be aware of to drive growth in their businesses.

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  • State of Media 2019 — Trends to Watch

    Session Videos   April 11, 2019  

    In this video, Hershey's Charlie Chappell provided an overview of the current state of the media landscape including the trends he believes are most important for marketers and how he is evolving approaches at Hershey to address them.

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  • What Every Marketer Needs to Know About Voice

    Session Videos   April 10, 2019  

    In this video, the experts at advertising agency 360i shared key learnings from their past year spent exploring the voice landscape, building voice skills, and exploring its potential for disruption.

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  • AI and Machine Learning — The New Frontier for Advertisers

    Session Videos   March 20, 2019  

    In this video, get an overview of how AI is being utilized in the advertising industry and learn about various issues to consider when adopting these practices.

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  • New Paradigm: The Need for Federal Privacy Legislation that Provides Clear and Consistent Standards

    Session Videos   March 20, 2019  

    The current U.S. consumer privacy model includes narrow laws and self-regulatory codes. In this video, learn about a new paradigm that standardizes the issue at the federal level and may be better suited for consumers, brands, and the economy.

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  • Measuring Progress on Measurement

    Session Videos   March 20, 2019  

    In this video, learn how the Media Rating Council (MRC) develops measurement standards and offers audits and accreditations to improve the quality and transparency of digital ad performance.

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  • Keynote Address: Businesses, State AGs, and Regulation

    Session Videos   March 20, 2019  

    In this video, Utah’s attorney general shared thoughts on the proper approach to regulation and the role that it offered to state AGs.

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  • How the Federal Trade Commission Regulates Deceptive Advertising

    Session Videos   March 20, 2019  

    In this video, Joseph Simons, chairman of the Federal Trade Commission, discussed how the FTC will be more aggressive in pursuing actions against deceptive advertising by national marketers.

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  • Diversity in Advertising: Should Practitioners Join the Conversation?

    Session Videos   March 20, 2019  

    In this video, leaders in multicultural marketing and law discussed the role of legal practitioners on matters of diversity and inclusion via an in-depth look at several case studies in advertising.

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  • Negotiating Contracts with Agencies

    Session Videos   March 20, 2019  

    In this video, explore the ways brands can position themselves for more productive and value-focused negotiations with agency partners, including the benefits of company stakeholder coordination.

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  • 2019 ANA Advertising Law & Public Policy Conference — Opening Remarks

    Session Videos   March 19, 2019  

    ANA Chief Executive Officer Bob Liodice delivered the opening remarks at the 2019 ANA Advertising Law & Public Policy Conference.

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  • Global Advertising in a Turbulent Marketplace

    Session Videos   March 19, 2019  

    In this video, members of the Global Advertising Lawyers Alliance (GALA) provided key insights into regions and countries undergoing dramatic change, and discussed ways to successfully advertise in a turbulent global marketplace.

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  • Trust The Process? The Challenger's Perspective to Policing Competitors' Advertising Claims

    Session Videos   March 19, 2019  

    In this video, a panel discussed trends at NAD, the impact of recent changes to ASRC procedures, proposals for continued improvement, and the advertiser’s responsibility when it comes to building trust in industry self-regulation.

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  • Establishing Trust in Influencers and Third Parties

    Session Videos   March 19, 2019  

    In this video, a panel explored the contractual and practical steps advertisers can take to help minimize risk when working with influencers and establishing event sponsorships.

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