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ANA’s Ask the Expert research service answers the question, “How has the pandemic changed consumers? What can be expected in 2021?"

ANA’s Ask the Expert research service answers the question, “How do I validate that my company is paying competitive salaries to recruit top talent?”

What’s the best way to run a contest, generally, and on social media? What are legal issues I need to watch out for?

ANA’s Ask the Expert research service answers the question, “What are best practices for selecting and evaluating agencies?”

How are brands depicting and including individuals with disabilities in their communications?

ANA’s Ask the Expert research service answers the question, “I’m just not getting the candidates I want. Do you have any best practices or guidelines to make sure my job descriptions are the best they can be?”

How do I manage my brand’s distinctive assets, things like colors, fonts, and shapes?

How does blockchain affect marketing, and how can it help marketers?

How can I structure my organization to effectively leverage my analytics team?

How do consumers plan to spend and celebrate this holiday season and are there any demographic trends? What are best practices for reaching consumers this year during the holiday season?

How are brands using voter turnout initiatives to connect to consumers and support employees?

How can marketers deliver effective personalized messaging without invading consumer privacy?

Is it appropriate to use humor in ads during a crisis? How do consumers respond?

How are brands handling the issue of masks? What do consumers think of ads showing people wearing masks?

What are considerations for building a tech stack?

ANA members have access to a free team of researchers who are able to pull the best content and resources for your marketing challenges.

For brands to move forward in challenging times, effectively utilizing customer journey maps is the first step to creating a holistic, omnichannel approach.

What are the basics in bringing media in-house? Any tips or processes that work best? What are the savings?

How are brands ensuring diversity among their suppliers and partners?

How are brands pivoting to virtual in the age of COVID-19?