|All Words Any Words Exact Phrase||Sort by:|
Search returned: 76 document(s).
To increase participation in its certification program, VMware implemented fake deadlines in order to encourage procrastinators to sign up.
KFC Arabia engaged customers with a social media contest that encouraged them to smile for a chance to win prizes.
Hindustan Unilever created a channel that provided free content sent to consumers’ cell phones in order to reach media-dark markets and raise awareness of its brands.
With “BeBeautiful: VlogOn!,” Hindustan Unilever helped to create Indian vlogging stars who provided the brand with user-generated content in return.
Idea Bank, a medium-sized Polish bank serving small businesses, engaged clients in a campaign that increased brand awareness and sales for both parties.
In order to grow expand its online business, Levi’s created an e-commerce campaign that tailored creative to each individual shopper.
Carrefour partnered with Google to create an immersive, interactive mobile experience for consumers to celebrate its 50th anniversary in France.
Claro produced Talión, the first-ever HD series designed exclusively for mobile, to differentiate itself from other mobile service providers.
Dubai Media Incorporated created an app based on the popular show Shaabiyat al Cartoon to engage viewers and drive ratings.
Eli Lilly partnered with medical journalists to create educational content on erectile dysfunction and benign prostatic hyperplasia, and delivered the content through targeted ads.
For its debut in Logan International Airport, Emirates Airlines blanketed a part of Boston in branded messaging that aligned the brand’s innovation with the city’s love of education and innovative thinkers.
To create buzz, Oscar Mayer brought back the iconic Wienermobile and gave fans the opportunity to lease it through Twitter.
Samsung created an EDM festival in which attendees controlled pyrotechnics via their Galaxy smartphones in order to raise awareness and consideration for the brand.
Samsung created a cross-channel platform that connected consumers to news, stats, scores and stories in real time for the 2014 World Cup.
To introduce its new Galaxy S5 phone, Samsung partnered with crime drama Kara Para Aşk to produce a second-screen experience for the show’s fans.
LoopNet tracked user behavior and enhanced customer experience with a retargeting campaign that created personalized ads.
Xbox One encouraged users to be brand advocates with a launch event featuring Macklemore and an activation that put user names and avatars on a Times Square billboard.
Mobily, a leading Saudi mobile telecommunications provider, taught subscribers about its new loyalty program with its own Twitter celebrity.
The Montana Office of Tourism used “geofencing” to measure the ROI of a mobile marketing campaign that was created to attract skiers to Montana’s slopes.
Pennzoil created a live-action version of the popular video game Mario Kart to launch its new PurePlus motor oil.