Search Results for All Content (access may be restricted)

Search returned: 651 document(s).

  • Don't See What You're Looking For? Try Asking the Expert.

    Ask the Expert Answers   March 23, 2019  

    ANA members have access to a free team of researchers who are able to pull the best content and resources for your marketing challenges.

    view
  • The Esports Report: The “Area of Effect” for Marketers

    Knowledge Partners   March 15, 2019  

    The Video Advertising Bureau provides an overview of the esports ecosystem in this report.

    view
  • Esports Catching Marketers’ Attention

    ANA Magazine   March 13, 2019  

    Meta description: Brands are projected to invest $694 million in the esports industry in 2019 — and for good reason. The global audience for esports is nearing 400 million and growing at a double-digit rate. Here’s how brands like Turtle Wax and Brisk Mate are engaging athletes and fans alike.

    view
  • Gen Z: The Total Social Generation

    Knowledge Partners   February 12, 2019  

    Engagement Labs released a report on Generation Z based on comprehensive analysis of the actual conversations being had by this generation.

    view
  • Sponsorship in eSports: a Guide for Brand Marketers

    Knowledge Partners   February 6, 2019  

    Hookit takes a look at the world of eSports, and shares how brands can effectively align with properties in the space to drive ROI.

    view
  • Welly Beans

    Echo Awards   December 21, 2018  

    To get foodies across the country excited about the gastronomic festival "Wellington On a Plate," Visa NZ needed to do something to cut through all the food videos and photos cluttering their social feeds.

    view
  • Beautifully Bilingual

    Echo Awards   December 21, 2018  

    Learn about a new eye language for patients suffering from incurable brain and spine diseases that was made available for free to download on the Blink To Speak, NeuroGen, and Asha Ek Hope websites.

    view
  • Energy Broadcast System

    Echo Awards   December 21, 2018  

    The goal of the campaign and the Energy Broadcast System was simple: drive more millennial participtation in the Flying Pig Marathon, both as runners and spectators.

    view
  • Nothing Beats a Londoner

    Cannes Mobile Lions Awards   December 15, 2018  

    Nike leveraged the power of sport to reaffirm its place with young Londoners and build awareness for Nike.

    view
  • Future Consumer Infographic

    Research Infographics   November 16, 2018  

    The ANA Marketing Futures Infographic on Future Consumers provides marketers with expert perspectives and industry benchmark stats around engaging this new, distinctive generation of consumers.

    view
  • Kellogg’s NYC: Serving Up a Lifestyle Experience for World Cup Fans

    Event Recaps   November 13, 2018  

    Eat Soccer shared how it created a unique Morning Match experiential event for Kellogg’s NYC Café to help FIFA World Cup supporters celebrate their passion for the global tournament.

    view
  • CMO Trend Brief: Future Consumer

    Research Reports   November 12, 2018  

    The ANA Marketing Futures CMO Trend Brief on Future Consumers provides marketers with expert perspectives, industry benchmark stats, and brand case studies around engaging this new, distinctive generation of consumers.

    view
  • Puerto Rico from A to Z

    Multicultural Excellence Awards   November 4, 2018  

    Puerto Rico Tourism Company created a content marketing campaign to convince tourists to visit the island and balance out the negative media around the recent hurricane damage.

    view
  • Using Socially Sharable Content to Support a Multi-Level Marketing Business

    Public Videos   October 26, 2018  

    Rodan + Fields has disrupted the beauty industry with a consumer-connected model powered by social media and millennial/Gen Z advocates.

    view
  • Influencer Marketing

    Insight Briefs   October 17, 2018  

    In this insight brief, the ANA highlighted how brands are leveraging influencer marketing for brand growth, and how it can be integrated into marketing strategies.

    view
  • Making Wisdom Go Viral

    Event Recaps   October 3, 2018  

    Influencer Jay Shetty shares wisdom on how brands can establish authentic partnerships with influencers.

    view
  • Under the Influence: Trust and Transparency in Influencer Marketing

    Session Videos   October 3, 2018  

    In this video, Unilever’s Luis Di Como spoke with the ANA’s CEO Bob Liodice on trust and transparency in influencer marketing, and how brands can navigate this evolving ecosystem.

    view
  • A 360-Degree View of Influencer Marketing

    Event Recaps   October 3, 2018  

    Brands leaders, influencers, and industry experts share the latest trends and forecasts about influencer marketing and how brands are leveraging and integrating it into their strategies to drive growth.

    view
  • Making Wisdom Go Viral

    Session Videos   October 3, 2018  

    In this video, influencer Jay Shetty shares wisdom on how brands can establish authentic partnerships with influencers.

    view
  • Under the Influence: Trust and Transparency in Influencer Marketing

    Event Recaps   October 3, 2018  

    Unilever’s Luis Di Como spoke with the ANA’s CEO Bob Liodice on trust and transparency in influencer marketing, and how brands can navigate this evolving ecosystem.

    view

1234567 >>  Last (33)