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Pedigree wanted to give shelter dogs the best possible chance of finally finding a family by exclusively addressing those who could potentially adopt them.

Technology company Snaptivity uses AI to capture fan reactions at live sporting events and send photos directly to their smartphones.

Burger King took over Instagram stories in Argentina by giving its followers the chance to create and post “burgermojis,” while also encouraging users to order a whopper however they wanted.

From its work as a peer-to-peer not-for-profit supporting the LGBTQ+ community, PFLAG Canada knew that inequalities are both widespread and vary widely depending where you are. The organization helped the LGBTQ+ community navigate them, as well as shine a light on global inequalities, engage global LGBTQ+ travelers, and bring scale to PFLAG Canada's mandate.

Nike leveraged the power of sport to reaffirm its place with young Londoners and build awareness for Nike.

To promote its new show, One Strange Rock, National Geographic recreated the experience of going to space through virtual reality technology.

Canadian Paralympic Committee’s challenge was to find a way to get Paralympians the coverage they deserved, outside of traditional broadcast.

Sandy Hook Promise used Facebook live to encourage users to share a moment of silence for the Sandy Hook Elementary School shooting and donate to help stop gun violence.

Missing Persons Advocacy Network’s brief focused on finding a way to generate new information, clues, and awareness in these cold cases. To do so, the company provided hope and support to the families of the missing and raise awareness of each missing person’s circumstances around their disappearance.

The Ministry of Communication and Technology connected all Colombians with access to a traditional telephone landline to the information available on Google Systems, making search through artificial intelligence available to those without a smartphone or computer.

From math to science to English and so much more, the Studytracks app currently features over 1,000 tracks that span 55 different subjects – and Including content covered on standardized tests like the SAT (U.S.), GCSE and AS Level (U.K.), and Brevet (France).

In light of the 2018 election in Brazil, ReclameAQUI created a mobile app powered by facial recognition technology to help voters identify corrupt candidates.

Jordan Brand capitalized on AR technology and the enduring memory of one of its namesake’s most iconic dunks to promote the release of the Air Jordan III Tinkers.

Bacardi created the first music video in Snapchat and put fans in the starring role.

To protect storks who had built nests on utility poles, Romania’s largest energy company created an app that crowd-sourced nest locations, which engaged consumers and saved birds.

To show phone users how much they spend on data, Xfinity turned six-second pre-roll ads into price tags in its “Data in Dollars” campaign.

Rocket Entertainment promoted the announcement of Elton John’s farewell tour with a live, global VR event.

@SeeLikeMenna demonstrated Toyota’s commitment to mobility by elevating the Paralympic Games and empowering Paralympic athletes through a unique Instagram experience.

Apple actively inspires people to take more photos and participate in a larger community — expanding the definition of photography and creativity for its four million followers worldwide.

In order to deliver real-time news stories through its magazine app, d magazine created a CGI newscaster, using the likeness and voice of a popular Japanese influencer.