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  • Five Ways Marketers Will Adapt to Consumer Power in 2019

    Webinars   January 16, 2019  

    Jim Nail, Principal Analyst at Forrester Research, laid out a series of trends for 2019 and provided practical tips for realizing them in marketing plans for the year.

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  • Five Ways to Rebuild Customer Trust in the Post-Trust Era

    Webinars   January 9, 2019  

    Drawing upon research from his new book, Savvy — Navigating Fake Companies, Fake Leaders and Fake News in the Post-Trust Era, Shiv Singh outlined how trust in brands is under stress and what you can do about that.

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  • Next-Generation TV White Paper

    Industry Insights   January 4, 2019  

    In this report get an overview of the existing television landscape and a recommended approach for cultivating continued innovation in the ecosystem.

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  • Shopper Marketing’s Emerging Technologies and Obstacles

    Event Recaps   December 11, 2018  

    Google identified some of the opportunities and challenges presented by emerging marketing technologies.

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  • From CTV to China: 4 Things Innovative Marketers Will Do In 2019

    Webinars   December 6, 2018  

    From Connected TV to campaigns in China to AI to the end of 'last-click', 2019 is certain to empower brands with more opportunities for new audiences, broader reach, and more relevant advertising than ever before.

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  • A Communicator’s Guide to the Neuroscience of Touch

    Webinars   December 6, 2018  

    This webinar looked at communication through the lens of neuroscience, exploring how media shapes the brain and, consequently, the way a brand is perceived.

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  • The Rise, Fall, and Rise of Marketing Technology

    Webinars   December 5, 2018  

    Learn about the path forward for marketers seeking to further master Modern Marketing and step ahead into B2B marketing’s Post-Modern age.

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  • AI and Improving Ad Relevancy

    Event Recaps   December 5, 2018  

    The agency Heat shared its experience with using AI to predict emerging trends.

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  • The Next Frontier in Audience Targeting

    Industry Insights   November 27, 2018  

    Keeping pace with the digital age requires a more sophisticated, agile, and automated approach to audience targeting. AI is the key to getting there.

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  • Augmented Reality Infographic

    Research Infographics   November 16, 2018  

    The ANA Marketing Futures Infographic on AR provides marketers with expert perspectives and industry benchmark stats around this emerging trend.

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  • Future Consumer Infographic

    Research Infographics   November 16, 2018  

    The ANA Marketing Futures Infographic on Future Consumers provides marketers with expert perspectives and industry benchmark stats around engaging this new, distinctive generation of consumers.

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  • Chatbots Infographic

    Research Infographics   November 16, 2018  

    The ANA Marketing Futures Infographic on Chatbots provides marketers with expert perspectives and industry benchmark stats around this emerging trend.

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  • Artificial Intelligence Infographic

    Research Infographics   November 16, 2018  

    The ANA Marketing Futures Infographic on AI provides marketers with expert perspectives and industry benchmark stats around this emerging trend.

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  • Virtual Reality Infographic

    Research Infographics   November 16, 2018  

    The ANA Marketing Futures Infographic on Virtual Reality provides marketers with expert perspectives and industry benchmark stats around this emerging trend.

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  • Internet of Things Infographic

    Research Infographics   November 16, 2018  

    The ANA Marketing Futures Infographic on the Internet of Things provides marketers with expert perspectives and industry benchmark stats around this emerging trend.

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  • Digital Transformation Infographic

    Research Infographics   November 16, 2018  

    The ANA Marketing Futures Infographic on Digital Transformation provides marketers with expert perspectives and industry benchmark stats around this emerging trend.

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  • Blockchain Infographic

    Research Infographics   November 16, 2018  

    The ANA Marketing Futures Infographic on Blockchain provides marketers with expert perspectives and industry benchmark stats around this emerging trend.

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  • Safety First: How to Approach and Execute Safe Media Buying Online

    Webinars   November 15, 2018  

    Fullscreen provided a deeper look into brand safety and transparency and their impact on the advertising marketplace.

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  • Under Armour: Engaging Audiences in Modern Marketing Today Via the Second Screen

    Webinars   November 14, 2018  

    Under Armour’s digital agency partner, RED, presented on how to use an understanding of the brand's target audience, and its use of technology, to create one-of-a-kind branded experiences for consumers, brands, and fans alike.

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  • Q3 2018 Video Benchmarks

    Knowledge Partners   November 13, 2018  

    This report tracks performance metrics for video ads served from the Extreme Reach platform for major brands across multiple categories.

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