Search Results for All Content (access may be restricted)

Search returned: 338 document(s).

  • How Much Do You Make? Most Advertising and Marketing Managers are on Board with Sharing Compensation Information

    Knowledge Partners   May 6, 2019  

    This infographic from The Creative Group shares findings from new research on open salary policy trends in the creative industry.

    view
  • Global Marketing

    Insight Briefs   May 5, 2019  

    This Insight Brief discusses global marketing and advertising regulations and included case studies from American Express and the Singapore Tourism Board.

    view
  • Diversifying the Supplier Ecosystem

    Event Recaps   May 1, 2019  

    Supplier diversity strategies encourage the use of companies that are at least 51 percent owned and operated by a woman, ethnic minority, veteran, person with a disability, or a member of the LGBTQ+ community.

    view
  • Diversifying the Supplier Ecosystem

    Public Videos   May 1, 2019  

    Innovation and marketing value are spurred by supplier diversity, particularly from smaller providers.

    view
  • Diversifying the Supplier Ecosystem

    Session Videos   May 1, 2019  

    In this video, a panel explored supplier diversity strategies to encourage the use of companies that are at least 51 percent owned and operated by a woman, ethnic minority, veteran, person with a disability, or a member of the LGBTQ+ community.

    view
  • #SeeHer Drives Growth for eBay and Anheuser-Busch

    Industry Insights   April 24, 2019  

    Hear how the #SeeHer mission aligns marketing with diversity and inclusion to increase business growth for eBay and Anheuser-Busch. This video features Suzy Deering, the CMO at eBay, and Jodi Harris, the VP of Marketing Culture and Learning at Anheuser-Busch.

    view
  • Implementing a New Media Supply Chain

    Session Videos   April 11, 2019  

    In this video, Marc Pritchard, chief brand officer at Procter & Gamble, outlined a new media supply chain to address privacy and data issues.

    view
  • Implementing a New Media Supply Chain

    Event Recaps   April 11, 2019  

    Marc Pritchard, chief brand officer at Procter & Gamble, outlined a new media supply chain to address privacy and data issues.

    view
  • Talent and Recruitment

    Insight Briefs   April 1, 2019  

    The ability to attract and retain new marketing talent is a major challenge for brands and organizations. The challenge is against the backdrop of an ever-changing digital landscape and trying to meet the needs of diverse and multicultural consumers. Hiring new talent is just the first step, of course, but retaining talent means companies have to build skills within these hires in order for both the brand and its employees to continue on a growth path.

    view
  • New Paradigm: The Need for Federal Privacy Legislation that Provides Clear and Consistent Standards

    Event Recaps   March 20, 2019  

    The current U.S. consumer privacy model includes narrow laws and self-regulatory codes, but a new paradigm that standardizes the issue at the federal level may be better suited for consumers, brands, and the economy.

    view
  • New Paradigm: The Need for Federal Privacy Legislation that Provides Clear and Consistent Standards

    Session Videos   March 20, 2019  

    The current U.S. consumer privacy model includes narrow laws and self-regulatory codes. In this video, learn about a new paradigm that standardizes the issue at the federal level and may be better suited for consumers, brands, and the economy.

    view
  • Diversity in Advertising: Should Practitioners Join the Conversation?

    Event Recaps   March 20, 2019  

    Leaders in multicultural marketing and law discussed the role of legal practitioners on matters of diversity and inclusion via an in-depth look at several case studies in advertising.

    view
  • New Paradigm: The Need for Federal Privacy Legislation that Provides Clear and Consistent Standards

    Public Videos   March 20, 2019  

    Simplification and standardization are driving an industry initiative to create a new paradigm for consumer privacy.

    view
  • Diversity in Advertising: Should Practitioners Join the Conversation?

    Session Videos   March 20, 2019  

    In this video, leaders in multicultural marketing and law discussed the role of legal practitioners on matters of diversity and inclusion via an in-depth look at several case studies in advertising.

    view
  • Measuring Progress on Measurement

    Public Videos   March 20, 2019  

    Contract provisions and MRC accreditation are key to achieving transparency in measuring digital ad performance.

    view
  • Global Advertising in a Turbulent Marketplace

    Session Videos   March 19, 2019  

    In this video, members of the Global Advertising Lawyers Alliance (GALA) provided key insights into regions and countries undergoing dramatic change, and discussed ways to successfully advertise in a turbulent global marketplace.

    view
  • A Mandate for Diversity and Inclusion

    Event Recaps   March 19, 2019  

    A panel discussion led by general counsel addressed critical issues and informed both inside and outside counsel of the commitments the legal community must make to ensure a diverse and inclusive legal marketplace.

    view
  • Global Advertising in a Turbulent Marketplace

    Event Recaps   March 19, 2019  

    Members of the Global Advertising Lawyers Alliance (GALA) provided key insights into regions and countries undergoing dramatic change, and discussed ways to successfully advertise in a turbulent global marketplace.

    view
  • Why Privacy and Security Is Important for All Brands

    Event Recaps   March 18, 2019  

    The director of the FTC’s Bureau of Consumer Protection, Andrew Smith, discussed the commission’s enforcement priorities and other important matters at the FTC for 2019.

    view
  • Making a Difference with TIAA

    Event Recaps   March 14, 2019  

    In preparation for its 100th anniversary, financial services organization TIAA created a program to highlight 100 difference-makers in the not-for-profit community.

    view

1234567 >>  Last (17)