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Hallmark explained a number of its multicultural marketing efforts.

For Coty, having a deep inclusive team behind its products is critical to effective multicultural marketing.

CoverGirl described its approach to becoming more inclusive in its communications with consumers as well as in its approach to designing products that reflected their diversity.

Marketing leaders should use their positions and influence as a voice for good to promote equality.

P&G’s chief brand officer shared three moments that inspired him to increase the company’s commitment to inclusivity.

To catalyze increased spending on multicultural marketing, the industry needs to be more aggressive in generating case studies at the top and bottom of the sales funnel.

In this video, Combs Enterprises explained how its strategic partnership with Diageo helped the Spirits giant dramatically improve sales of its luxury vodka Cîroc.

Tony Rogers, chief member officer at Sam’s Club and incoming AIMM chair, shared his ideas about multicultural marketing, diversity, and inclusion in a fireside chat.

Combs Enterprises explained how its strategic partnership with Diageo helped the Spirits giant dramatically improve sales of its luxury vodka Cîroc.

In this video, P&G’s chief brand officer shared three moments that inspired him to increase the company’s commitment to inclusivity.

As the 50th-anniversary commemoration of Dr. King's assassination approached, Comcast wanted to do something bold and inspirational in honor of his legacy.

Leveraging the excitement and conversation around the much-anticipated release of Marvel's Black Panther movie, Comcast partnered with Burrell to develop the Xfinity’s Behind the Mask campaign.

Procter & Gamble sought to promote awareness of racial bias and encourage a desire among Americans to end it.

To expand its “My Black is Beautiful” program for its 10 year anniversary, P&G created “The Talk,” a video about the discussion Black parents have to have with their children around racial bias.

Dove campaigned against racially discriminatory practices in the workplace and in the design of search engines.

Comcast wanted to raise awareness and promote racial inclusivity for the African-American community while promoting Xfinity.

This infographic from Branded Entertainment Network shares the most popular shows from the first half of 2018.

State Farm shared how the company launched the “Color Full Lives” campaign to reach out to African-American women.

VISIT PHILADELPHIA shared how it stays culturally relevant through content marketing.

Denny’s shared its approaches to multicultural marketing.