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  • Brand Activation Legal Committee: February 2021

    Event Recaps   February 18, 2021  

    For February’s meeting, attorneys from Perkins Coie provided updates on recent FTC and NAD activity, false advertising cases, and developments in privacy law.

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  • iOS 14: Breaking Down Apple’s New Privacy Policies

    Ask the Expert Answers   February 17, 2021  

    ANA’s Ask the Expert research service answers the question, “How will Apple’s new update change my marketing strategy?"

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  • CCPA/CPRA Compliance

    Webinars   January 12, 2021  

    In this webinar, representatives from Venable discussed recent changes to the regulations enforcing the California Consumer Privacy Act (CCPA), where things stand with the California Privacy Rights Act (CPRA), and compliance issues surrounding both CCPA and CPRA.

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  • Brand Activation Legal Committee: December 2020

    Event Recaps   December 8, 2020  

    For December’s meeting, attorneys from Seyfarth Shaw provided updates on recent false advertising cases, FTC activity, and developments in privacy law.

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  • Brand Activation Legal Committee: November 2020

    Event Recaps   November 19, 2020  

    For November’s meeting, Greensfelder, Hemker & Gale, P.C.’s presentation included updates regarding FTC regulations, recent federal false advertising cases, recent NAD/NARB decisions, and new developments in privacy law.

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  • Privacy Issues for Advertisers: A Robust Conversation

    Session Videos   November 12, 2020  

    The increasing complexity of digital advertising presents many challenges for industry legal counsel and their clients. In this video, a panel of legal experts discussed these challenges and ways to navigate them.

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  • Privacy Issues for Advertisers: A Robust Conversation

    Event Recaps   November 12, 2020  

    The increasing complexity of digital advertising presents many challenges for industry legal counsel and their clients. A panel of legal experts discussed these challenges and ways to navigate them.

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  • Brand Activation Legal Committee: October 2020

    Event Recaps   October 22, 2020  

    For October’s meeting, Dorsey & Whitney LLP’s presentation included an FTC regulatory update, a discussion of recent federal false advertising cases, a review of recent NAD/NARB decisions, and privacy law developments.

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  • Marketers Search for Light in the ‘Dark Web’

    ANA Magazine   October 16, 2020  

    Despite growing privacy concerns among consumers and a lurch toward the ‘dark web,’ brands can still drive actionable insights from social listening.

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  • How Apple’s IDFA Change Will Impact Your Mobile Marketing — and How to Prepare

    Webinars   September 23, 2020  

    In this webinar, Aki Technologies and PepsiCo discussed the potential impact of Apple's new IDFA restriction on mobile campaigns come 2021.

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  • Decoding Data Dynamics: Digital Society Index 2020

    Knowledge Partners   September 22, 2020  

    The Dentsu Aegis Network conducted a survey of 32,000 people across 22 markets to produce this study of consumer attitudes to data privacy and potential future trends in the technology sector.

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  • California Consumer Privacy Act: What It Means for Modern Marketers

    Knowledge Partners   September 22, 2020  

    This report by the Dentsu Aegis Network considered the impact of the CCPA and a new era in data privacy and urged brands to embrace the spirit of the law by being a proactive steward of data protection.

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  • An Introduction to PRAM

    Event Recaps   September 15, 2020  

    Representatives of the ANA and Venable discussed the Partnership for Responsible Addressable Media (PRAM), which was launched in August 2020 as a collaborative effort of the leading advertising trade associations and companies representing every sector of the global advertising industry.

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  • 4 Secrets to Delighting Your Customers Using Data Connectivity

    Webinars   August 20, 2020  

    Daniella Harkins, GM at Strategic and Media Alliances and Michelle Dooley, Managing Director at Vertical Expansion from LiveRamp, explored how to utilize data partnerships to access the right data and reach people where they are.

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  • California Privacy: Two Frequently Asked Questions

    Knowledge Partners   July 9, 2020  

    Recently, two questions are being asked repeatedly about California Privacy Law compliance. Should I wait for the CCPA Regulations to be final before doing any further work? Is it worth the additional effort now, considering a new California ballot initiative is going to change the law anyway?

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  • The Evolution and Outlook for Identity in a Privacy-First Post-Cookie World

    Webinars   July 8, 2020  

    Winterberry Group Senior Managing Partner Bruce Biegel shared the ins-and-outs of the rapidly evolving market segment of identity, including its current state and future outlook in marketing and advertising.

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  • An Overview of the Latest Proposed CCPA Regulations

    Webinars   June 17, 2020  

    Michael Signorelli of Venable LLP examined the regulations proposed in the CCPA and highlighted how they will affect you and your company.

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  • Conducting Agency Search And Pitch Sessions During A Pandemic

    Event Recaps   June 17, 2020  

    In this session, we'll hear from Joanne Davis, an ANA faculty member, on best practices to conduct an agency search and vetting during a pandemic and social distancing. Joanne will also discuss how to best run an agency pitch session virtually.

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  • Reed Smith: Update On Transparency, Data, And Privacy

    Event Recaps   June 16, 2020  

    Reed Smith examined some of the restrictions that the California Consumer Privacy Act imposes on advertisers.

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  • Econsultancy 2020 Digital Trends - Advertising in Focus

    Knowledge Partners   May 28, 2020  

    Econsultancy and Adobe looked at the extent to which companies are putting advertising at the forefront of their customer experience endeavors in response to the COVID-19 pandemic.

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