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Search returned: 1043 document(s).
The Good and Bad of Technology
As technology profoundly changes the way we connect with one another and conduct business, Publicis Group Chief Strategist Rishad Tobaccowala fears it may come at a steep cost, in the steady loss of human interaction.
Multifaceted Connections: African-American Media Usage Outpaces Across Platforms
African-Americans consume above-average amounts of content, across a wide variety of media platforms, including radio, print, TV, and mobile.
The Year in Sports: Digital Steps Up to the Plate
Seventy million people consumed sports content on their smartphones or computer in the third quarter of 2014 alone.
Reuters Debuts Reuters TV, Geared To "Netflix Age"
In addition to branching out into new content areas like video, the last decade has seen news services creating their own branded digital publishing platforms. Reuters has launched a new mobile TV news service app, Reuters TV, offering curated, personalized video news content.
Moving to Mobile: How Phones are Revolutionizing Hunger Relief
Nonprofits are able to use mobile phones to reach people in need of help in remote corners of the world.
Evolution of TV: 7 Dynamics Transforming TV
Viewers increasingly want to watch their favorite TV shows anytime, anywhere, and on any screen. There's lots of TV content online, but hitting all three of those checkboxes isn't yet possible for every piece of programming.
Two-Thirds of Mobile App Developers Sell Programmatically
Sixty-nine percent of mobile app developers sell at least a portion of their inventory programmatically, with 15 percent selling more than 75 percent of their inventory automatically.
Hilton Worldwide: Bringing Choice and Control to Travel
Hilton Worldwide is giving consumers personalized experiences through social, digital, and a mobile app.
Media Habits Vary By Local Markets
Nearly 30 million people in the U.S. use mobile apps and the Internet for local news and information on community events.
Top Three Tech Trends Marketers Should Watch in 2015
Smartphones will get smarter in 2015 allowing for the rapid growth of connected life platforms and new consumer electronic devices.
DQ Makes a Connection with Fans
Barry Westrum, executive vice president of marketing at American Dairy Queen Corp, sits down for a Q&A about keeping an iconic brand fresh with marketing innovations.
Comfort Zones: Acclimating Consumers to Mobile Banking
Comfort levels vary when it comes to tech and mobile money management.
Microsoft Launches Cross-Platform Ads On MSN Apps
Microsoft announced new cross-platform advertising on its recently launched MSN Apps for iOS, Android and Amazon devices.
The Data Economy
Microsoft discussed what the decline of browser search and the increasing intelligence of mobile will mean for advertisers.
Mobile's Best Brands: Walgreens, Home Depot, L'Oreal, Sephora
A digital think tank names the eight brands that were the best in the business for 2014, across four different categories.
#ANALOG
Microsoft’s new Instagram account; Jaguar plays spy games; a Q&A with Heineken’s Ron Amram; quick facts; key stats; and more.
Measuring the Consumer Decision Journey
Microsoft shared a new consumer-centric approach to multiscreen marketing and measurement.
The Mobile Mind Shift: Engineering Your Business to Win in the Mobile Moment
Forrester shared how companies of all sizes can win customer loyalty during mobile moments.
Heineken Leverages Mobile to Add Impact to Brand Marketing
Heineken leveraged mobile marketing to raise brand awareness and engage more deeply with consumers.
2014 ANA Mobile First, Mobile Everywhere Conference Recap
In this video, learn key takeaways from the 2014 ANA Mobile First, Mobile Everywhere Conference.
